You May Need to Step Away from the Social Media Mic

Golden Mic

Make no mistake:  Running a successful social media campaign can be a lot of work. It’s time consuming, a little overwhelming and it demands a lot of attention.  However, as I am sure you have seen in countless case studies (here’s my latest favorite), the benefits and rewards can far outweigh the efforts. Since these … Click to Read More

It’s Ladies Night! (20 Awesome Blogs By Women Bloggers in Marketing & Social Media)

Picture 12

This post is for the ladies in the house tonight!  Here’s a great Fores article with a list of 20 best blogs by women bloggers (with great excerpts to tell you why they rock). I love that MarketingProfs’ very own Ann Handley and IttyBiz’s Naomi Dunford made this extremely short list. Rock on, ladies! You’ll … Click to Read More

How To Make Facebook and Twitter Visually Jive with Your Brand (and why it does not even matter if you don’t engage)

Picture 15

So many of my clients ask me about the “right way” to highlight their social network links, such as Facebook and Twitter, on their existing websites.  Specifically, they want to know where they should place the social media icons or badges and what they should look like. Some people just throw up an icon of … Click to Read More

New Studies Show Marketing Power of Facebook

Note to reader:  I wrote this article for Social Media Examiner a few weeks back and I am posting it  for my readers here in case you missed it earlier.  It is full of great facts that can support your marketing campaigns as you continue to master your Facebook Fan Pages and strengthen your engagement … Click to Read More

Why I Eat Up Everything My Favorite Bloggers Think Up (Blogs That Rock, Part 2)

eat up

As I confessed in my last post, I have become a bit of a blog snob (click here if you missed my confession). And when you are a blog snob, you become pretty passionate about the blogs you love. Do you ever feel like a voyeur?  Do you find yourself being pulled into the blogs … Click to Read More