Social Equity: What It Is And Why You Need It To Grow Your Business (Interview with Mari Smith)

One of the more valuable benefits of social media is the opportunity to build your personal brand.  When you have a strategic social media plan, you have the advantage to take charge of your online reputation and tell the world what you’re about.

I had the great opportunity to talk with my good friend Mari Smith while at Blog World in Vegas last month.  Mari, a leading authority on Facebook Marketing, shared a valuable lesson on building your personal brand in the online world.  If you care about your online reputation, you won’t want to miss this!

PS: Pay close attention to what Mari says about posting Facebook  photos as a way to share your personal story…great tip!

I’d love to hear from you!  What do you want your audience to experience when they come into contact with your brand?  Share it below so others can learn about you and what you’re about!

  • Shane Mac

    Look at your 2 ladies rocking it down at Blogworld! It was so awesome to meet both of you and can’t wait to see you gals again!

    Great interview and totally agree on the Photos!

  • Mari Smith

    Thanks heaps for the opportunity, Amy!!! I loved our time together! :)

  • Anonymous

    Wow. Can’t understand why this article don’t get more buzz.


    Social Brand Equity is something I put a lot emphasis on in my info. This is something I think we really need to understand better.

    High Five to two great ladies for an excellent approach here..

    Most definitive will bookmark and share this article.

    Cheers.. Are

  • Andrew @ Blogging Guide

    Great video. Being consistent is really important, if you change image often, customers might get confused and would not be able to relate your brand to what you really want them to relate your brand to.

  • lina