#044: The Secrets to Building a More Strategic, Valuable Blog

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To a large extent, blogs are living, breathing things. They’re a place for you to record the day-in-the-life of your brand, to explore new possibilities and take the occasional look back to see how far you’ve come. This is precisely what makes your blog the primary place where brand loyalty is fostered. Your posts allow your audience to come along with … Click to Read More

#43: How Your Subject Line Could Be Killing Your Emails

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How many times has this happened to you? You’ve spent hours composing the perfect email to showcase your content, you’ve carefully segmented your list to a specific audience, you’ve queued it up to send at the optimal time…and a week later, your analytics reveal a dismal click-to-open rate. Ouch! It’s frustrating and discouraging, the kind … Click to Read More

#42: Three Strategies to Rapid List Building

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[Click above to listen to my latest podcast and use the blog post below as extra support!] When it comes to online marketing, most people are overlooking their number-one biggest asset. Social media activity, off-site ads, and all other tricks are a drop in the bucket compared to the power of the email list. You may … Click to Read More

#41: 3 Lessons I Learned in 2014

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On this episode of the Online Marketing Made Easy Podcast, we are going to dive into a new way of goal-setting and business planning. Now if you follow my content, you already know that I am a bit of a fanatic when it comes to planning for the New Year. I love it! I love … Click to Read More

#40: How to Attract Leads on Instagram

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On this episode of the Online Marketing Made Easy Podcast, I interview my new friend, Chalene Johnson. Chalene is a world renowned multi-passionate entrepreneur that has built and sold several multimillion dollar health and fitness brands. You might recognize her name from her top selling Beach Body Workout DVD programs. Chalene is currently the founder and CEO … Click to Read More