Lapton Lapton

Even if you’re not “internet famous”, your online course is a work-in-progress, and your entire email list could fit on a cue card.

Arrow

If you want to sell digital courses or promote your 1-on-1 services,
then you’ve surely got “host a webinar”
somewhere on your to-do list.

But with a million-and-one other tasks begging for your attention…

…planning & hosting a webinar keeps getting bumped further and further down the list.

“I should just knuckle down and finish my online course.”

“But wait, shouldn’t I focus on guest blogging to grow my list?”

“Shoot, I can’t do that until I’ve created the most tantalizing downloadable PDF the internet has ever SEEN!”

“And what’s the deal with Messenger Bots, anyway?”


Ugh! In less than 30 seconds you’re drowning in a sea of “shoulds”, and your business is in total paralysis.

It’s no wonder so many would-be digital course creators end up elbows deep in a tub of Häagen-Dazs, instead of breezing through their latest Zoom call with a fresh crop of new students (preferably from a beach house somewhere warm & breezy).

But so it goes…

Rather than jumping feet first into one of the fastest, most effective ways to generate VISIBILITY and REVENUE for your new business, you keep bumping “host a webinar” lower down the totem pole of priorities.

Amy

Chances are you’ve already identified the lack of action to be a murky cocktail of:

  • Not wanting to put your digital course on the market ‘till it’s 100% finished, uploaded, and preferably perfect.
  • A preoccupation with finding the perfect Wordpress template, messenger bots, or designing a fancy, million-dollar sales funnel complete with upsells, downsells & tripwires.
  • An obsession with selecting the perfect suite of software that’s fully scalable, easy-to-use, oh yeah...and also free 😬
  • Designing the slickest Slidedeck ever to hit the internet...then burying it on your hard drive for fear that nobody will show up to your webinar.

Despite being buried under a mountain of “should-do’s” (and hopelessly stalled in your course-creation process), you KNOW that just one great webinar could change everything.

That just one great webinar could…

…replace (and wildly outpace) your biweekly paycheck.

…get your message out into the world -- in a MAJOR way -- and allow you to do the work you were born to do.

…help you finally say “buh-bye, baby!” to your day job, start choosing your own hours and designing your day, and move one giant leap closer to the entrepreneurial Holy Grail: location independence.

THAT is what one great webinar can do for you.

Even if you think you’re behind the curve, that webinars are oh-so-passé, that attendance is fluttering, and ad costs are skyrocketing....

(and you wouldn’t be entirely wrong on those last two counts)

THERE IS DEFINITELY A WAY FOR YOU TO
MAKE IT HAPPEN WITH WEBINARS:

  • Especially if “making it happen” involves:
  • Pre-selling your online course to highly-engaged students who are psyched just to have found you
  • Building a massive email list without having to write endless guest blogs and practically beg for email addresses
  • Figuring out this whole “passive income” thing that marketing gurus are so hot-n-bothered about
  • Doing MORE work inside your Zone of Genius and LESS of what kills your vibe (i.e., desperately trying to keep up with every marketing hack, trick, or tactic that hits your inbox)

You can keep slugging it out in a 9-5, pretending that “someday” you’ll figure out this business of webinars, but we both know you were born for something BIGGER.

And guess what? Your decision to hold off on
webinars was likely a genius marketing move.

We both know that selling a digital course online or done-for-you service on a webinar is NOT for sissies. It takes work.

It takes solid systems and a heckuva lot of support. Reliable software that does what you need it to do. Friends in the online space who can offer real-time support and help you navigate the world of webinars.

While you *might* have been one of the lucky ones - the ones who rock up to their first ever LIVE webinar with barely more than a Paypal link to pay, and walk away with a fistful of cash - the rest of us have to work at it.

It takes more than luck to make consistent cash with webinars.

(And even if you did hit your big payday on your very first webinar—I want you to be more than a one-hit-wonder. You’re not Vanilla Ice. You’ve got a treasure trove of hit programs to create, I just know it.)

100s of small details make up a high-converting webinar. Missing just one or two could derail your entire pitch.

I should know.

My VERY first solo webinar resulted in a NEGATIVE RETURN of $1,500.

The funny thing is - I actually did everything right. My content was great, I had 100 people show up for the call, and my tech set up was triple-tested and held up like a champ.

One teeny-tiny mistake…

But one tiny mistake sunk the whole thing in less than a millisecond. (Really? I’m supposed to include a purchase link?)

My own epic fail may sound like a random fluke, but the reality is that too many entrepreneurs never even make it to their first webinar because their fear of “random flukes” is so potent.

For so many online entrepreneurs, that $1500 negative return could represent a mortgage payment, new hockey equipment for the kiddos, or the holiday you’ve been putting off for years (all in the name of business growth, ironically!)

…and so your business’s VISIBILITY, REVENUE & GLOBAL IMPACT are held hostage, while your time and energy get zapped on low-risk, low-profit entrepreneurial busywork.

Here’s how “starting an online business”
usually goes down…

First, you sign up for a bunch of free software.

Pretty soon you realize it takes more than a WordPress site and a free MailChimp account to make money online.

…so you sign up for a bunch of free training.

You watch the offers come and go. Sometimes you buy them. Sometimes you don’t.

But every new “proven system” and “tried-and-true strategy” that comes across your path leaves you further and further from your goal.

Visibility for your brand. Students for your digital course. Ideal clients cluttering up your inbox with requests for consultations.

All conspicuously absent.

The idea of replacing your full-time income and doing the work you were born to do starts to feel like a pipe dream.

To make matters worse, through the magic of retargeting ads, suddenly you’re a prime candidate for every entrepreneurial “magic bullet” on the internet.

Your delightful Facebook feed that was once full of crazy cat videos and Ryan Gosling memes...now it’s nothing more than an exhaustive list of live workshops and new programs you ought to be taking.

…and all you can think is, “It should be me hosting that free training!”

So, despite it feeling as much fun as fiddling with the fax machine and schlepping diet Cokes to your former boss, you start creating free content.

Because everyone says that’s what you’re supposed to do first, right?

You battle uncertainty every. single. day.

Am I giving away too much? Is anyone really listening? Am I doing what I’m “supposed” to be doing right now? Should I just throw in the towel?

But you’re a bold-faced entrepreneur, and you’ve already spent hundreds on training & tech…so you plunge forward with a “screw it, let’s do it” attitude.

Until you realize that you’re going to need something to actually SELL if all this effort is going to pay off.

So you start outlining your digital course.

Painstakingly preparing each module. Slidedecks. Cheat sheets. Workbooks. Q&A calls (with back-up questions in case no one shows up). Free FB group. Private FB group. All of it.

Mid-way through module 2, you start to lose steam.

Will anyone actually buy this? Am I wasting my time? Maybe I should go after that promotion at work. In a couple of years I could be a mid-level manager, maybe even get benefits.

Your brilliant future -- the one where you’d wake up each morning to see a string of new deposits in your bank account, where you’d valiantly bring your message to the world and change lives daily -- is slipping away.

The idea of taking vacations with the fam-jam while your automated sales funnel does the heavy lifting for you… it just doesn’t seem real anymore.

You dive into a Google rabbit hole of questions like “is passive income a myth?” and “is the online course craze just a fad?”

If that’s you, then here’s my solemn promise.

Passive income is NOT a myth, and you don’t need a fully fleshed-out online course to start earning some.

“Wait…what?

Hold the phone a sec. Because I’m about to drop the most straight-talkin’ truthbomb ever to come out of the Porterfield vault.

Running your online business is a whole lot easier and a whole lot more fun when you’re making money.

…when you have revenue coming in, you’ll find the words flow better and faster next time you sit down to write a blog post.

…when you have cash in the bank, you’ll have no trouble creating a brand new freebie that attracts hordes of new subscribers to your newly-upgraded email service provider.

…when the money is flowing, you’ll have fewer doubts about spending time on your online business.

So what say we put REVENUE first?

How about instead of waiting until you’ve designed the perfect everything, from your website to your opt-in to your epic selection of can’t-miss blog posts (each with its own “content upgrade,” obv), you focus on just one thing:

Selling on a webinar

I can already hear the alarm bells ringing ((( ⏰ ))).

“But Amy, I haven’t finished creating my online course!”

“I just barely got my business started...who would buy from me, anyway?”

Here’s what I say to that:

You’re never going to feel “ready.”

We may not know each other yet, but I’ll bet you have either;

a. a service you already know how to deliver #likeaboss or
b. a digital course you’ve been planning forever.

Even if you’ve NEVER offered that service before, and your online course is still in the “idea phase,” it’s enough for you to get started.

While I dearly wish there were some magical online business fairy godmother who could wave her wand and pronounce you “open for business”. Unfortunately, it’s just you and me here.

And as an experienced online marketer with multiple 6- and 7-figure sales funnels running in the background on any given day, I’m taking it upon myself to pronounce you “ready.”

All you need is the system.

A battle-tested webinar strategy that lets you PRE-SELL your digital course or done-for-you service.

i.e., you get the money -- THEN you do the work.

It’s everything you want for your online business. A comfortable source of revenue to replace your full-time income, and a powerful platform to share your important work…

…minus the risk.

NOTHING is more powerful, profitable,
and scalable than a well-executed webinar strategy…

…AND IF YOU COULD JUST PULL OFF YOUR FIRST PROFITABLE WEBINAR SYSTEM,
EVERYTHING IN YOUR BUSINESS CHANGES.

  • Your digital products and online courses sell out with ease…yes, even if they don’t even exist yet
  • When you need a fresh injection of cash, you host a webinar and line up as many 1-on-1 clients as you feel like serving
  • Your email list gets routinely pumped full of quality, highly-engaged leads (without you sweating over weekly emails and creating tons of content for every site on the internet)
  • Your BEST webinar presentations get recorded and put on autopilot…generating 24/7 revenue for your business
  • You finally get paid to do the work you were put on this earth to do—to start a movement and be a force for good in the world!
It's a game changer

In short, it’s a game changer.

When I FINALLY got past my own hang-ups about how online business is “supposed to” be done, my business shifted overnight.

I learned how to do webinars the right way. Before I knew it, I reached my first $30K day with a single webinar. (Totally within your reach, btw.)

With a few more tweaks and refinements over the next few months, I hit high 6-figure webinars with increasing regularity…

…and then finally, I busted yet another plateau and hit the 7-figure mark on a webinar promotion!

Now, I’m not saying you’re going to have a million dollar payday right out of the gate.

But what would it mean to you if the next time you hit “play”
on a webinar…you walked away with your largest single payday yet?

$30k Profit

I bet you’d stop doubting whether passive income is a myth. I bet you’d stop wondering if this whole online business stuff is just hype. I bet it would give you a heckuva lot more confidence in your mission, your message, and your movement!

Well, that “largest single payday” (i.e., the one that gives you the confidence to leave your 9-5, or to hire a nanny instead of juggling kids and building a business) is a very realistic milestone I want to put in your head right now.

Boom! Tattoo that on your forehead for me, will you? (Henna is fine.)

Because I know that as long as you have a strong product or service to sell (whether it’s ready-to-sell or just an idea), the ONLY thing standing between you and that big 💰💰💰 payday is a proven webinar strategy & step-by-step guidance to nail it with confidence.

With the right strategy and step-by-step training,
you’ll be able to:

  • Get unstuck in your mission to become an online course creator and know the EXACT NEXT STEP to take every time you sit down at your computer
  • Not waste a single dollar on leads & registrants that never show up - and show up to a virtual “room” that’s JAM PACKED full of new leads eager to hear your message
  • Decide how much you want to earn, and create a course launch plan (and budget) that’s predictable & scalable
  • Anticipate your first wildly profitable payday, knowing that the next one is simply a matter of repeating the process you’ve already mastered
  • Seamlessly weave together the teaching and selling during your presentations - so hitting that “buy” button is the most obvious thing in the world for your audience!

AND MORE IMPORTANTLY…

  • Be assured that NO effort is wasted. That every bit of energy you put into your webinar strategy will pay off a hundredfold. That webinar creation and delivery has become a $1,000/hour activity, because every action you take is going into a highly-refined system that is PROVEN to churn out profits.

BUT MOST IMPORTANTLY…

  • That you’re doing the work you most love to do. That you’re no longer giving away your greatest gifts for a measly hourly rate. That you’re making a profound and lasting impact in the world.

THAT’S WHAT KEEPS US IN THE GAME.

That’s what kept ME in the game - even after my first epic failure that left me red (in the face and the bottom line).

And it’s this gap between “OMG, never again!” and “Let’s double our ad spend next time!” that I want to help you confidently traverse in the coming weeks.

But I don’t expect you to just take my word for it. So before I ask you to trust me with your grandest plans and highest aspirations, let me tell you a little about me.

Amy
Quote

When I wanted to learn how to do webinars, I asked my friend, Amy Porterfield, for help.

No one knows how to create and deliver powerful, effective webinars more than she. Because of her, webinars are now the single most important tool in my marketing toolbox. Nothing creates more opt-ins or conversions. Thanks to Amy, my webinars now routinely generate six figures—or more!”

Michael

MICHAEL HYATT,

NEW YORK TIMES BESTSELLING AUTHOR AND SPEAKER

I RESISTED OFFERING A COURSE ABOUT WEBINARS FOR YEARS…
EVEN THOUGH TOP EXPERTS WOULD CONSTANTLY COME TO ME FOR ADVICE

A bit of backstory.

I got my start training 6500+ entrepreneurs how to run Facebook ads—a constantly-changing platform that requires absolute meticulousness.

That course required me to stay up-to-date on best practices and teach them in a clear, step-by-step manner that would leave absolutely NOTHING to chance. (There are enough risks in running a business, don’t you think?)

As my students in “The Facebook Marketing Profit Lab” watched my company’s crazy-fast growth, they connected the dots and linked my success to webinars.

Sure, I was doing all the other things we’re “supposed to do” in marketing—guest posting, networking with affiliates, podcasting, email marketing, etc.

But I never got the MASSIVE GROWTH I so craved until I cracked the code on my webinar strategy and built all those other marketing pieces around it.

So when I had my first $30K webinar, some people started taking notice.


“Hey, that’s awesome Amy, Congrats!”

But when I started to routinely hit high 6 figures on each campaign, and then, 7 figures with a single launch—that’s when the conversation went from flattery and fist bumps to:

“OMG Amy! - You NEED to teach me this!”

You’d think I’d have felt “ready” by then, right?

Wrong.

I still had doubts. Not because I stumbled upon my success “by chance” and wouldn’t know how to teach others how to replicate it…

But because I knew from experience that webinars, more than ANY other marketing activity, were the most delicate, intricate system that required extreme care and attention to detail to execute successfully.

So I held off.

Because when it comes to developing the strategies & systems that MAXIMIZE results and return-on-effort (R.O.E.) of my students, I’m not ashamed to say that I’m a perfectionist.

“Done is better than perfect?!” Um, no thanks.

That might sound good on a coffee mug, but it sure ain’t gonna fly on a webinar. In the world of webinars, “better done than perfect” leaves you with:

  • Inflated ad costs (and 💩 leads that never buy anything)
  • Empty webinar rooms (oh-so-heartbreaking for any entrepreneur)
  • Awkward money conversations that involve you staring at your feet and shifting uncomfortably in your chair
  • A conversion rate of less than zero

And that’s why, despite hundreds of students practically begging me to create a webinar course, I decided to hold back until my strategies were refined, tested, optimized, and delivered in the patented “Amy Style”.

Until I had a bulletproof A-Z method that holds your hand every step of the way and NEVER leaves you wondering what to do next.

And today, I’m proud to say…the wait for that training is OVER :)

But before I introduce you to it, it’s important we do “unlearning” and lay the groundwork for your success.

4 Sneaky Myths That Keep You From Hosting Your First Webinar

MYTH #1: YOU NEED TO HAVE A DIGITAL PRODUCT READY TO SELL

Let’s unpack the words “ready to sell”. Do you have your online course at least partially outlined? Do you have an idea what bonuses you’d like to offer? Do you know who your product is intended to serve andhow it will change their lives?

Presto! I now pronounce you ready to sell.

We get so caught up trying to get everything perfect on the very first try (#guiltyascharged) that we end up hopelessly stuck and quit 5 seconds from the finish line.

If you want to go all-in, to “burn the boats” like my friend Tony Robbins would say, then I challenge you to pre-sell your course on a webinar. Even if it’s not fully “done” yet.

Once the money is coming in, you’ll catch up.

MYTH #2: YOU CAN’T SELL SERVICES ON A WEBINAR

Too many talented service providers—VAs, copywriters, ad managers, web designers, business coaches, etc.—are struggling to find clients and get visibility for their brand.

…so they take on the wrong clients for w-a-y less money than their work is worth.

Webinars are the best way I know to reach a highly-targeted pool of people who actually NEED your services right now—they just need you to tell them what, why you, and how much.

If you struggle to land the right clients, I’ve got an easy answer for you: host a webinar. Using my webinar system, you could have a whole new roster of clients by the end of the month.

MYTH #3: IT’S EXPENSIVE IF YOU WANT TO DO IT RIGHT

#truthbomb When you’re banking 7 figures on a webinar, you’ll be more than happy to shell out a few extra Benjamins for the software that helps you do that.

And in the meantime, you absolutely do NOT need to invest big money on your first webinar.

With a wee bit of elbow grease, you can do it for free. Once you’ve got a profitable webinar on your hands, you can start spending money on software, designers, and copywriters…

…but I promise you don’t need any of that when you’re just starting out. If you want the proof → here, I am standing right in front of you. (“Hi hi!” 👋 )

MYTH #4: YOU NEED A LOT OF TECHNICAL KNOW-HOW TO PULL IT OFF

Let’s be real: we live in the era of smartphones and tablets. If you can figure out how to send a text message and download an app, you can figure out how to schedule a webinar and send a few emails to your registrants.

A couple of years ago, I might have let you off the hook. I might have told you, “You’re right, but you can hire inexpensive help.” But not anymore.

(To be fair, you can still get inexpensive help. But why would you?)

The software we have available today makes it possible for anyone with a bit of determination and grit to host a webinar. And what’s even better, those smartypants software companies are all banding together, so that everything connects beautifully with the click of a button.

If I could do it 8 years ago, you can certainly do it today.

So, are you ready to learn more?

Are you ready to sidestep the countless traps that stop most entrepreneurs from ever getting a webinar off the ground and get the STEP-BY-STEP system I’ve personally used to generate over $12M in 7 years?

My webinar success system will make you look like a marketing genius even if:

  • You haven’t actually finished creating your digital course
  • You're still fiddling with WordPress and wondering what domain name to choose
  • You find the tech side of webinars a wee bit daunting
  • Your insides turn to liquid at the idea of having to sell
  • You REFUSE to do one more thing that isn’t DIRECTLY linked to profit
Amy

SO IF YOU’VE MADE IT THIS FAR, THEN I’M EXCITED TO
PULL BACK THE CURTAIN AND INTRODUCE YOU TO….

Webinars that convert

The complete A-Z blueprint for using webinars to sell your digital course,
fill your calendar with premium clients, and quickly put your scaled-up profits on autopilot.

I’VE SPENT NEARLY 7 YEARS DEVELOPING, TESTING & OPTIMIZING A STEP-BY-STEP,
EASY-TO-USE SYSTEM FOR CONSISTENT AND SCALABLE PROFIT WITH WEBINARS.

Five Years

The result is 5 CORE MODULES and a treasure trove of swipe files, checklists, cheat sheets & plug ‘n’ play templates that hold your hand every step of the way.

It’s everything you need to achieve your first wildly profitable live webinar…

…and then, put it on autopilot.

One profitable webinar will change everything for you.

And I’m not talking about a big 6-figure product launch.

Though many of my students have hit 5 figures their first time out and built on that success by hitting 6 figures a few months later…

That’s not the goal here.

The goal here is to get you in the game with YOUR FIRST PROFITABLE WEBINAR.

Why?

Because it’s a realistic and totally achievable tipping point.

A tipping point that puts you on a whole new entrepreneurial playing field where new doors open up VERY fast.

Like, Roadrunner-fast.

Michael Schumacher-fast.

You have leverage…you have momentum…and you have confidence that this business you’ve poured your heart and soul into for so long (and had all but given up on) actually DOES have the legs to take you as far along the entrepreneurial path as you’re willing to go.

WEBINARS THAT CONVERT IS THE FIRST TRAINING OF ITS KIND THAT:

  • Holds your hand through the tech set-up and all the other icky bits you’ve probably lost a sleep thinking about
  • Gives you an easy-to-follow, step-by-step system for planning & delivering your first webinar (i.e., no more late nights twiddling your thumbs wondering what to do next)
  • Offers you every swipe & template you need to beat the curse of the blinking cursor (take that, writer’s block!)
  • Takes you from knowing absolutely nothing about webinars to running a highly profitable (and automatable) webinar funnel that floods your email list with new, engaged leads and converts them into profits

Here’s How It All Breaks Down…

MODULE 1:  THE WEBINAR PLANNING PHASE

  • 01

    You’ll internalize the “big picture” lessons and strategies needed to execute a profitable webinar funnel.

  • 02

    Live Webinars vs. Automated Webinars: We’ll demystify the debate, and set you on a path that synergizes BOTH to maximize the profits you generate from your webinar strategy. (Hint: Most people jump straight into automated webinars. In this module, I’ll show you why this is a critical mistake.)

  • 03

    How to Choose a Webinar Topic that Converts: There’s a VERY exact science in choosing a webinar topic that leads to the sale. You can deliver an amazing webinar that everyone on the call praises you for, yet STILL not pull in any sales once you direct people to the “Buy Now” button. In this lesson, you’ll learn how to craft the perfect topic that leaves your audience delighted AND makes buying your product the natural next step.

  • 04

    Tech Made Easy: How to quickly choose, assemble and TEST out your tech and webinar platform in order to ensure a glitch-free experience once you go live. Once you get this right, a tremendous weight is lifted, and you’ll feel more confident and ready to deliver a stellar presentation. We’ll explore popular options like LeadPages, ClickFunnels, Hangouts, GoToWebinar…as well as some under-the-radar options that may prove to be an ideal fit for your biz.

  • 05

    The Golden Rules of High-Converting Presentations: Ever wonder how your content should flow? How much pure content vs. how much selling you should do on the webinar? How many slides you should include, and the amount of time you should spend on each? How about fonts, colors, images and animations?

    After delivering over 220 LIVE webinars, I’ve tested them ALL and pinpointed the best practices for EACH of these elements. As a student of Webinars That Convert, you’ll bypass years of testing and optimizing and implement only the MOST EFFECTIVE methods right out of the gate.

  • 06

    Master the 3-Phase Webinar: High-converting webinar presentations all include 3 distinct phases - The Emotional Why, Teaching, and Selling.

    In this section you’ll learn how to tell engaging stories, craft emotionally gripping hooks, and naturally transition into a high-converting sales offer that addresses your prospects’ deep desires and motivates them into action!

MODULE 2:  THE PRE-WEBINAR PHASE

  • 01

    Nailing Your Webinar Registration Strategy - You’ll learn the best days and times to schedule your live webinars, the copy and images to include on your registration and confirmation pages, and WHERE to place your social sharing buttons to encourage VIRAL traffic to your webinar.

  • 02

    Avoid “no-shows” and boost attendance by up to 40% with the perfect onboarding email sequence - Nothing is more frustrating than expecting 100 people to show up on your webinar, and then seeing that only 10 of them actually made it!

    With attendance shooting down, it’s become CRITICAL that you deliver a well executed email sequence that not only ensures they show up on the call - but that they show up in a focused, engaged, and highly-motivated state. Without this, you’re literally throwing money down the drain. (Those leads weren’t free, ya know?)

  • 03

    5 FREE Marketing Techniques to Boost Registration - Swiped from my personal vault, you’ll learn 5 surprising techniques that fill your registration sheet at NO additional cost.

  • 04

    Facebook Ads that Fill Your Virtual Seats - In this lesson, you’ll learn the Facebook advertising model that I designed SPECIFICALLY for webinars (you won’t learn this anywhere else) - which results in a dramatically lower cost per lead and virtual rooms packed in with only your most targeted and motivated buyers. In short, never speak to an empty room again.

MODULE 3:  THE LIVE WEBINAR PHASE

  • 01

    The 10-Point Preparedness Checklist - Just like a pilot would never take off without a mandatory systems check, you should never jump on the call without first running through this checklist.

    Avoid embarrassing blunders and costly glitches by learning how to rehearse the right way (without overdoing it), testing your slides and audio, prepping your Q&A, and creating a backup plan should anything backfire. (Skip this at your own risk.)

  • 02

    How to Turn Your VA into a Stealthy Sidekick: The specific tasks, instructions and toolkits to hand off to your virtual assistant that transforms them from a mere assistant to a KEY contributor to your bottom line. And if you DON'T yet have a VA… this module will empower you to hire one for your next webinar and immediately see a massive return on your investment.

  • 03

    How to Create a Pre-Party Experience - Establish a deep instant connection with your audience, and instill confidence in them that the next 60-120 minutes will be of MASSIVE value.

  • 04

    The 6 Smart Webinar Engagement Techniques - Lighten up and excite ANY crowd by implementing these simple strategies that keep your audience in a focused learning state throughout your entire presentation. (Hint: If ever you sense that you’re losing their attention, quickly reach into this bag of tricks to get things back on track).

  • 05

    How to Create a Sales-Generating Q&A Session - Do NOT miss the opportunity to use the Q&A period to drive sales. Every question asked by your prospect is essentially them asking for your permission to buy - learn how to grant it to them with compelling answers that hit their emotional sweet spots while satisfying their rational minds.

MODULE 4:  THE POST-WEBINAR PHASE

  • 01

    How to get the most out of your webinar replays - What’s the ideal amount of time you should keep a replay available? How do you encourage viewers to watch it and take immediate action? In this lesson, you’ll learn the strategies I use in my own business plus the super-simple tech set-up I use to implement it.

  • 02

    The Webinar Follow Up Sequence - It goes without saying that not everyone will hit “buy” right after the webinar. In fact, for most, your webinar puts them in a “buying state,” but they still require the right information, motivation, and gentle nudging to get them to the finish line. I’ll show give you the EXACT sequence I use to put my audience’s minds at ease, maximize enrollment and extract the most profit from every webinar.

  • 03

    The Ultimate Sales Booster Sequence: What do you do when people on your internal list never even sign up for your webinar? This is where most folks give up, which is a HUGE mistake and leaves thousands of dollars on the table. I’ll show you the specific levers you need to pull (and the super delicate copy) that goes into crafting a special email sequence designed to engage and convert those “non-registrants” that you had all but given up on. By following this template, not only can you salvage some sales out of your non-registrants, but it may even become your HIGHEST converting segment.

  • 04

    How to know if your webinar strategy is working - This lesson will show you what metrics you can ignore, and which you ABSOLUTELY must track like a hawk if you want to optimize and increase your sales with each subsequent webinar. This is how our most successful students have used the program to systematically and predictably scale up their revenues to game-changing levels.

MODULE 5:  THE AUTOMATED WEBINAR FUNNEL

  • 01

    The big picture strategy and automated webinar funnel blueprint that puts your profits on autopilot and allows you to FINALLY enjoy this little thing called “passive income.”

  • 02

    Why you absolutely MUST resist the temptation to create an automated webinar funnel before you’ve already delivered the live experience. (Most people who jump straight into the automated version set themselves up for failure.)

  • 03

    How to choose the right evergreen platform (StealthSeminars, Webinar Jam, Click Webinars, Zoom, etc.)

  • 04

    Effortless funnel creation - How to leverage the assets you already created in the 4 phases above to quickly PLUG into your automated webinar machine and have it up and running in a matter of hours.

  • 05

    How to create scarcity and urgency (with integrity) EVEN in an automated webinar funnel.

MINI-TRAINING

THE WEBINAR FILL UP FORMULA

(Value $497)

The #1 complaint I hear over and over again from business owners is not knowing how to fill up their webinars with quality participants.

And by “quality participants” I am talking about people that will want to do business with you after you knock their socks off with your amazing webinar content!

The lack of focus on filling up your webinar with the RIGHT audience can flatline your sales before you ever hit play.

But fill up your webinar with people that are excited and genuinely interested in hearing from you, and you’ll not only create amazing engagement on your webinar, but you will also have the confidence to steer the conversation towards its natural conclusion (more sales).

So what would it be worth to you and your business if...

  • You didn’t have to spend dozens of hours and thousands of dollars patching together your systems and tech, only to STILL rely on a hope and prayer that it all goes smooth.
  • You could learn how to set up, execute, and maximize your webinar funnel all from a single step-by-step program, instead of jumping between multiple overpriced trainings that give you only a single piece of the puzzle and leave you with NO IDEA on how to complete the picture.
  • Your email list building strategy wasn’t treated as separate, time-consuming marketing activity, but FULLY integrated (and maximized) into your profitable webinar system.
  • You could stop “thinking” about doing webinars... stop “talking” about doing webinars... and definitely stop trying to remember why it is you passed them off to begin with. But instead, you can confidently and consistently execute profitable webinars while jumping to the front of the line in your industry.

THIS IS THE OPPORTUNITY I’M PUTTING IN FRONT OF YOU TODAY.

To pioneer the next wave of entrepreneurs who are executing their webinars with only the most current, up-to-date and proven practices.

Webinars That Convert is my flagship program and has produced the most game changing results for my students.

What they say

”After applying Amy's step-by-step strategies, I saw BIG results quickly. Not only has my email list gone from 5,000 to over 100,000 active subscribers, but my revenues from webinars has increased over 400%. On my very first webinar, I generated 5 figures! I've gone on to fill up my webinars with TENS of THOUSANDS of quality leads and Aromahead Institute now has world wide exposure!“

- Andrea Butje

JOIN WEBINARS THAT CONVERT TODAY

When you enroll during this limited-time promotional period, you’ll get:

01

The FULL Webinars That Convert Training Course: Priority access to all 5 modules with downloadable videos, swipe copy, templates, checklists, cheatsheets, and audio. Value - $3,494

02

The Webinar Fill-Up Formula: so that you never have to struggle with finding your perfect webinar audience, and instead be confident that the people you’ve attracted to your webinar are genuinely interested in doing business with you. Value - $497

When you add it all up, that’s a total value of $3,991

And that’s not even counting the unannounced surprises and value bombs I’ll be dropping on you once we get started…

But because I’m super excited to welcome you (and watch you execute your first wildly profitable webinar in just a few weeks) I’m giving you the opportunity to enroll in Webinars That Convert TODAY at the special promo price of just...  

Most flexible

12 MONTHLY PAYMENTS OF

$97

  •  
  • Lifetime access to Webinars that Convert
  • Private Facebook Group
  • Weekly Live Q&A with Amy
  • The Webinar Pre-Sell Plan
  •  
  •  
JOIN NOW + PAY MONTHLY

Best value

SINGLE PAYMENT OF

$997SAVE $167

  •  
  • Lifetime access to Webinars that Convert
  • Private Facebook Group
  • Weekly Live Q&A with Amy
  • The Webinar Pre-Sell Plan
  •  
  •  
PAY IN FULL + SAVE
Secure Checkout

NEED HELP ORDERING OR HAVE QUESTIONS?

If you have any questions or concerns about the course,
please contact us.

BUT HERE’S WHY YOU NEED TO HIT “PLAY” RIGHT NOW…

Since the goal of this course is for you to literally 10X your investment with your very first webinar funnel, every moment spent on the sidelines is another one spent…

  • Struggling to build your list, generate leads, and spark audience engagement.
  • Watching your peers (and competitors) leapfrog you with their own successful webinar systems.
  • Handicapping your profits by relying on non-leveragable marketing activities like one-to-one calls, endless guest posting and content creation.

A 60-DAY “TRY IT, TEST IT, APPLY IT” MONEY BACK GUARANTEE

Guarantee

If you’re on the fence…

Or if other trainings have left you stranded (and skeptical)...

Then I want to give you EVERY opportunity to put Webinars That Convert into action and cash in on your first hugely profitable webinar.

That’s why I’m saying “Screw It’ to the 30-day “industry standard” and instead I’m giving you a full 2 MONTHS to go through the training, keep up with the assignments, implement the systems, and hit PLAY on your first webinar system.

And if you reach out within 60 days to show me that you’ve kept up with all the work (you have to show me proof!), and for some crazy reason STILL haven’t seen any progress, then I’ll be happy to return the investment.

But, you DO have to do the work.

Webinars That Convert is for business owners who are committed to implementing new profit-generating systems into their business, and NOT for tire kickers only interested in collecting more information and digital dust on their hard drives.

And we will be strict on this last point - you absolutely must do the work and put the strategies into action to be eligible for a refund.

There’s so much transformation waiting for you on the other side of this training, and since my main goal is your success, I’m not afraid to dish out some tough Amy love when it comes to holding you accountable.

More on the 60-Day Guarantee over here.

A LITTLE BIRDY TOLD ME YOU HAVE QUESTIONS...

q

I don’t have a website or a blog and I do not have a presence on social media. Is this program still a good fit for me?

At this time, Webinars That Convert is not a good fit for you. This program will be a better fit for you when you have a more solid foundation for your business (your website) and you start creating consistent content (a blog) and you start to engage on social media.

When you are ready, I’ll be the first to welcome you inside!

q

What if I don’t have an email list?

While most people treat list building as an isolated marketing activity, it’s actually totally ineffective when performed in a silo, and exponentially more powerful when weaved into a complete webinar system that generates sales on the bottom end.

There’s an entire section of Webinars That Convert that is completely dedicated to filling your seats (and email list) with your most highly-targeted and motivated audience through paid ads.

Now I want to keep things very real with you, so here goes: If you don’t have a list (yet), promoting webinars will help you grow your list quickly. However, if you are going to use ads to build your list and fill your webinars, AND have a very small budget for Facebook ads, your list growth will be effective, but slow. So you must have patience!

The end result: You stop scrambling for guest posting opportunities, and instead build a highly-engaged list of buyers that allow you to reinvest the profits into further growth.

q

Do I need to have my funnel set up before I can benefit from Webinars That Convert?

No.

Webinars That Convert is a webinar funnel system.

And identical to the one I use in my own business to generate over 7 figures per year.

It may not have all the crazy bells and whistles that other online marketers love to geek out over, but it’s highly effective and super-easy to set up…

…meaning you’ll have profits dripping out the bottom end of your webinar funnel while your competitors are still scratching their heads, trying to figure out the blueprint of some super-advanced funnel that will never get implemented.

q

I barely have enough time to get things done as it is - how will I find the time to implement this program?

I know you’re crazy busy.

And the last thing I want to do is tack on another project to your never-ending to-do list.

But here’s the thing - you DO have time. Say what!!?

We all have the same 24 hours in a day…but as a business owner, your job is to maximize the return on every hour spent, and prioritize your activities accordingly.

So my goal isn’t to add another item to your list, but to show you very quickly that Webinars That Convert is a $1,000/hour activity. Because if you knew you were getting that kind of return out of this course and its implementation, then I can all but guarantee you’ll find the time (and quickly shed some of the ineffective/less fun activities you’re currently doing).

q

Do I need to have a product first?

No! If you already have a product or online course to sell, you are sittin' pretty 😉 However, if you don't yet have something to sell, inside the program I will give you my best insights and ideas for creating a selling opportunity on a webinar. So this program works for those with an existing product (ideally an online course, program or service) and those wanting to sell some type of coaching, consulting or online workshop to their audience. (Don't worry - I will walk you though all of it inside the program!)

q

I sell a service - can this help?

If your service is sold online, then absolutely.

Webinars are particularly effective for coaches, consultants and anyone who can deliver their service or programs 100% online.

q

I already run webinars…will this improve my results, or it it just a beginners’ course?

The strategies you’ll learn in Webinars That Convert are the exact same ones I used to achieve my first $30,000 webinar… AND the same ones I use today on webinars that have generated over a million in revenue.

So while the course DOES assume that this is your first time out, this “beginner’s mind” might just be what you need to bust through your plateaus, unlearn obsolete strategies, and arm yourself with the systems that are unique to the next wave of successful webinars.

q

I understand that if I put in the work and implement the systems I WILL see epic results - but how many hours should I be setting aside each week?

Remember, the goal here is to have every hour you invest in learning and implementing Webinars That Convert fully optimized to give you the largest (and most leveraged) return possible.

But even if your time spent implementing Webinars that Convert gives you a massive raise on your current (non-leveraged) $/hour rate, I know that time management is still a thing.

So here’s what you should expect.

You will get access to the entire training the minute you join.  Roughly, there is about 10 hours of training inside the program, broken up into bite-sized training that are easy to digest. If you want to get your webinar up and running quickly, I suggest you spend 3-4 hours a week dedicated to the program.  But no worries if that’s too much - you have lifetime access, so you get to go at your own pace!

q

Will I be on a deadline to start the course?  Is the training delivered live?

The entire course is waiting for you right now. That means that all 5 modules, with over 20 training videos, will be accessible the minute you login to your member area.

So there’s no worry about attending live. No need! You get to go at your own pace! You lucky devil.

“SO…WHERE’S EVERYONE TUNING IN FROM TODAY?”

You’ve heard the famous line dozens, if not, hundreds of times.

Maybe you’ve even excitedly punched your own city into the chat box and heard the webinar presenter announce it on the call, drawing a warm smile.
But imagine the grin you’ll have when YOU get to ask it for the first time…

…and dozens of answers flood in - people from ALL over the world, tuned in, rapt with attention, waiting for you to share your best work and lead them towards a better reality.

If you’re reading these words, then that “dream” is only a few short weeks away.

For the first time, you can get a COMPLETE webinar funnel system that gets you there - not just a single piece of the puzzle that leaves you lost and frustrated.

There really is no greater speedpass or shortcut towards growing, scaling, and automating your profits.

But the danger of traveling at such high speeds is the endless amount of ways you can crash and burn.

And such is the case with webinars - it’s why MANY avoid doing them - and why those who have integrated them into their business have more than likely experienced some kind of  epic, humiliating disaster that left them red-faced and bleeding cash.

And after severely botching my first two attempts at webinars, I too was just about ready to call it quits.

But looking back, after vividly seeing how webinars were singlehandedly responsible for growing my business to multiple 6 figures, and then scaling beyond 7, I want to do everything I can to make sure you don’t turn your back on such a powerful strategy…and more importantly, give you the confidence to nail it the first time.

Around the world
Comp

WEBINARS THAT CONVERT IS THE TRAINING I WISH I HAD 5 YEARS AGO.

And now I’m proud to give you access to the training that I know without a doubt will accelerate your growth and kick things up to the next level.  

You already KNOW (and HAVE known) that webinars are an integral part of your online marketing success - and as I mentioned earlier, your decision to hold off was actually a VERY savvy one.

But NOW is the time to get on the field and take action, and with a complete course leading you every step of the way AND a 60-Day guarantee, there really hasn’t been a better time to give it an honest shot.

Tools

AS A REMINDER, HERE’S WHAT YOU’LL BE GETTING:

01

The FULL Webinars That Convert Training Course: Priority access to all 5 modules with downloadable videos, swipe copy, templates, checklists, cheatsheets, and audio. Value - $3,494

02

The Webinar Fill-Up Formula: so that you never have to struggle with finding your perfect webinar audience, and instead be confident that the people you’ve attracted to your webinar are genuinely interested in doing business with you. Value - $497

…which adds up to a total value of $3,991!

Most flexible

12 MONTHLY PAYMENTS OF

$97

  •  
  • Lifetime access to Webinars that Convert
  • Private Facebook Group
  • Weekly Live Q&A with Amy
  • The Webinar Pre-Sell Plan
  •  
  •  
JOIN NOW + PAY MONTHLY

Best value

SINGLE PAYMENT OF

$997SAVE $167

  •  
  • Lifetime access to Webinars that Convert
  • Private Facebook Group
  • Weekly Live Q&A with Amy
  • The Webinar Pre-Sell Plan
  •  
  •  
PAY IN FULL + SAVE
Secure Checkout

NEED HELP ORDERING OR HAVE QUESTIONS?

If you have any questions or concerns about the course,
please contact us.

How do I know if Webinars That Convert is right for me?

If you can put a positive, green “check mark” next to the points below, then I’d say you’re perefectly qualified to jump into Webinars That Convert and get the most out of it:

  • You already have a digital program or product (or service) that you’re ready to sell OR you want to create some type of coaching, consulting or online workshop opportunity to sell on your webinar (we get into all of that inside the program!).
  • You’ve spent a significant amount of time trying to learn how to build your email list or sales funnel, and want to integrate them both into a unified system that generates profits on the other end.
  • You are willing to invest in Facebook Ads to capture the attention of your perfect ideal clients. You don’t need a huge ad budget, but you do need to be willing to invest in ads to see optimal results.
  • You’re ready to take your business to the next level... and put your scaled-up profits on autopilot.
  • You genuinely care about your message and the people it serves
  • You’re willing to give this course your best effort, and enthusiastically put in the work knowing that it will become your first $1,000/hour activity.

If you can relate to any of the above...

Then I want to reward your commitment to growing and scaling your business
with the most COMPLETE webinar system course available.


Get started RIGHT NOW by choosing the plan that works best for you:

Most flexible

12 MONTHLY PAYMENTS OF

$97

  •  
  • Lifetime access to Webinars that Convert
  • Private Facebook Group
  • Weekly Live Q&A with Amy
  • The Webinar Pre-Sell Plan
  •  
  •  
JOIN NOW + PAY MONTHLY

Best value

SINGLE PAYMENT OF

$997SAVE $167

  •  
  • Lifetime access to Webinars that Convert
  • Private Facebook Group
  • Weekly Live Q&A with Amy
  • The Webinar Pre-Sell Plan
  •  
  •  
PAY IN FULL + SAVE
Secure Checkout

NEED HELP ORDERING OR HAVE QUESTIONS?

If you have any questions or concerns about the course,
please contact us.


I can’t wait to take you step-by-step as you
build your first wildly profitable webinar system!

Amy Signature
Amy