THE MILLION DOLLAR QUESTION
(And Why I Still Cringe When I Hear It)
You’ve probably been asked this dozens of times.
Maybe even HUNDREDS.
By business coaches, potential partners, mastermind groups and concerned spouses.
They ask it with the best of intentions.
But even still, it can land like an A-bomb to an entrepreneur’s fragile psyche.
Especially when you’re already skating on thin ice, doing EVERYTHING you can to gain traction, yet unsure how many more hits you can take before the ice cracks and you fall back into whatever world you just left behind.
So...what’s the question?
How many people
do you have on your list?
UGH.
Still makes me want to slip on my invisible cloak and dig myself a deep digital hole.
And maybe you can relate.
Because in my mind, there’s no question more anxiety provoking for an online business owner in their first few years than this one.
It’s a question that can make you feel like a total fraud.
(or in my case, a flat out failure).
And I still remember the first time I got asked it.
It was almost a year after I left my job as the Director of Content Development for Tony Robbins to go off and do this whole “online business thing”.
And despite coming from such a great “traditional” background… one which people always seemed impressed by, I was a total amateur at online marketing.
And my list of just 600 subscribers (mostly concerned friends and family) confirmed it.
Even the few people I DID have on my list were unengaged freebie seekers.
Swiping my free report then disappearing before I even had a chance to say “hello”.
But the most painful part wasn’t the fact that I was spending long nights working my butt off with no results to show for it…
It was that my number of subscribers (or lack thereof) served as a constant, clear-cut reminder of my failed efforts.
It was like a calling card for my failure.
But even still....
I’m grateful people asked it.
Grateful that people are asking it to YOU.
Because that single question… and the ACTIONS you take to finally be able to answer it with unshakable confidence, holds the key to your flourishing online business.
But Before You Can CONFIDENTLY take those actions, you must first get intimate with: