Start with Your Specific Expertise
Map Out Your Methods
Lead the Way to Mastery with Your Course
Watch the Video Below for Your Short and Sweet Results Recap
You’ve cracked the code on a specific system, tool, technique, or methodology — now it’s time to show others how it’s done.
Based on your quiz responses, your personal path to a profitable digital course is to teach the system you know so well and that you’ve used to get results in either your 9-5 job, your business, your personal life or with your clients.
Fill in the blanks:
everyone calls you the ________ expert
Whether you know your way around Photoshop, are a master at Powerpoint, or you do digital art using Corel Painter — you’ve got specific skills that you’ve likely spent YEARS mastering. Your course will serve as a valuable shortcut for others who want to do the same.
Here’s what else I know about you:
You’ve invested a lot into educating yourself on the tools you need to reach your goals. Which means you’re not afraid to put in the work if the reward is worth your while.
You understand the difference that having a good teacher can make and you’re probably wondering if you have what it takes to help others shorten their learning curve and reach the finish line faster.
Odds are if you’re asking that question, the answer is yes. There’s room for your expertise at the digital course table, so pull up a chair!
I’ve got some stories to share with you from course creators who’ve already walked the success path you just stumbled upon so get ready but first…
“How would your life be different if you hadn't discovered the tool or system you use in your work or personal life each day?”
Technology, tools, and systems exist to make dreams a reality. If that sounds cheesy, just take this quiz result for example — you’re here because a tool exists that allowed me to curate a custom quiz result just for you!
When you’re teaching on mastering a specific tool, system, or technology it’s vital to look at the bigger impact you’re making.
With a digital course you can turn what you know into a scalable offer that educates and helps you change lives all at the same time (it’s one of those win-win-win type situations.)
Ready to amplify your reach and turn your expertise into a scalable digital course?
These aren’t your average quiz results, friend.
Below I’ll tell you how to take your 10% edge and use it to bring your digital course to life, but first let’s take a look at your personal course creation success path.
Start With Your Specific Expertise
First things first, get clear on what you want to teach! This one’s easy because all you’ll do is look at your specific areas of expertise and zero in on one that you know others would find useful.
I’ve had students teach designers how to create and use SVGs (not sure what that means? Hey, neither do I but guess what? There’s a market for it!) all the way to others who teach business owners how to use Facebook ads and everything in between.
If you’re not sure how to translate what you do into a course, I want you to know you’re absolutely where you’re supposed to be. Start with what you know and go from there.
Map Out Your Methods
What you do feels easy to you at this point but that doesn’t mean it’s second nature for your future students. That’s why part of your process will be going back in time to look at what things were like when you were first getting started and what steps you took to achieve mastery. This is the core of what you’ll teach your students.
Lead the Way to Mastery with Your Course
When you put those 2 together and package them up into a course, you can profit with purpose. The invisible ceiling that’s kept you feeling stuck gets eliminated and suddenly you go from keeping your skills and superpowers to yourself to reaching the hearts and minds of hundreds, thousands, or more. (It’s definitely as exciting as it sounds.)
Curious how to take your course from idea to reality?
Keep reading and I’ll show you the 2-step process that’ll help you turn your story into student success…
Your Results Are Living Proof That You Know Your Stuff — Time to Own It.
Easier said than done, right? I hear you. Many of my students who teach a specific system struggle to see the value in what they do so well. And let’s just address the elephant in the digital room — often there are free resources out there that your potential students might have access to.
But here’s the thing — free resources only go so far. They’re not always user friendly, you don’t get to ask specific questions, and they don’t give you the full picture of what’s possible.
Let me put it another way, the user manual for a new KitchenAid mixer doesn’t include incredible recipes, personalized troubleshooting support, or any information on creative out of the box ways to use your mixer.
As a course creator, you can offer those things. You can offer the complete step-by-step solution for using the system, tool, or technique you’ve mastered that so many people wish existed.
Oh wait, have you embraced that “course creator” title yet? If you’re hesitating because you’re not sure you have what it takes to teach others, I need you to know that you have what it takes. Most course creators aren’t natural born teachers but you know what they say, practice makes perfect.
Repeat after me:
If I can teach myself, I can teach others.
Get Your ideas out of your head and onto paper:
The 2-Step System to Take Your 10% Edge and Use It to Make Your Digital Course Dreams a Reality
Get Clear on the Problem and the Promise
All successful courses have 2 things in common — they solve a specific problem and deliver on a specific promise.
Once you’re clear on what you want to teach, it’s time to dig into the specifics of WHY this is a problem in the lives of the people you want to help and what realistic promise you can offer based on your experience.
Problems show up in more ways than one so I want you to come at this from all angles.
Here’s an example from one of my students who turned her personal process into a successful digital course:
Meet Clare Le Roy
She's an interior designer that teaches other interior designers how to use the software Sketchup.
Clare solves a clear problem for her students — she takes the confusion out of learning a complicated software so designers can focus on doing what they love.
On a deeper level, she saves them from the frustration and discouragement they risk facing trying to learn this skill all by themselves. She also empowers them to use their newfound skills to take their business to new heights.
So what about Clare’s promise? She provides a step-by-step system to learn SketchUp in a fun and practical way.
Clare figured out the problem and the promise she wanted to offer and transitioned her 1:1 work into a digital course format. The result? In 2.5 weeks, she went from having nothing—no course, no product—to welcoming 122 members and generating over $42,000 AUD — her most recent launch pulled in $200K!
Okay, your turn to get clear on the problems you solve and a course promise you can commit to.
Plot Your Path to Purpose and Profit
Creating a course is a big undertaking with BIG potential.
Making space in your calendar over the course of a few months is essential if you want your course to go from idea to reality.
Open your calendar right now and block off at least a few hours each week for the next 60 days to devote to creating your course.
The easiest way to commit to doing the work is to get crystal clear on what you want out of it.
Try answering these 2 questions:
- What results would make me feel purposeful?
- What results would make me feel abundant?
One of my students, Kasey Snell created a digital course that helped her both live with purpose and add another revenue stream to her business through helping others learn how to build passive income online by selling designs on Etsy like she does.
Her mastery of SVG software helped her create financial freedom for her family and now she can share that skill with others.
After just one digital course launch, Kasey made $10k (with zero ads) and her second launch made $30k. She’s gotten her family on track to paying off hundreds of thousands in debt and she’s changing lives all at the same time…
… all by sharing her the step-by-step system and tools she used to build her own passive income stream on Etsy.
“Hold up, who’s the course creation expert behind this quiz?”
Meet Amy Porterfield
Former Corporate “Yes” Girl Turned Blockbuster Digital Course Creator and Trainer, Host of the Online Marketing Made Easy Podcast, Lover of Kombucha, Her Pup, Scout (and fam!) and Audiobook Addict.
I’m so happy you took this quiz because it shows that even a teensy tiny fraction of you believes you can create a successful digital course following a proven path many others have walked before you. Hint: you totally can!
I teach entrepreneurs like you how to leverage your time and increase your revenue by creating a course ONE time that you can sell over and over again — no 60+ hour work week or 20 person team necessary.
How do I do it? Simple, I teach what I know, and break it all down step-by-step. Because creating a successful digital course is like a good relationship, it’s the small, consistent actions that count the most.
Your quiz results are designed to give you a hearty dose of clarity and inspiration, all you have to do is follow-through. Don’t worry,
I’m here to cheer you on.
Inhale confidence, exhale doubt— you’ve got this.
Launching a Digital Course Doesn’t Have To Be Complicated…
The best way to learn is through experience. The second best way is learning from other people’s experiences.
In the next few days, I’ll be sharing what I’ve learned building my own multi-million dollar digital course business and helping thousands of other online entrepreneurs build theirs.
Ready to Take Action, Stay Accountable, and Get the Support You Need to Bring Your Digital Course to Life Starting Now?
You’re my kind of CEO.
Digital Course Academy
The most comprehensive program for validating, creating, launching and selling your digital course
By the End of Digital Course Academy, You Will Have:
Nailed down your course topic instead of spending yet another year just thinking about it and created a compelling course name that will attract your ideal customer
Validated and pre-sold your program before recording a single lesson, to make sure your audience is excited to invest all while giving yourself a motivating cash and confidence injection
Developed a high-converting webinar presentation and irresistible offer that authentically enrolls the best prospects into your course
Expertly recorded your course content even if you’re a total technophobe and have never recorded a single video in your entire life
Leveraged a mix of email and social media strategies to get a packed house of highly qualified prospects onto your webinars every single time
Crafted a compelling sales page and post-webinar email funnel to amplify your course sales and make sure your hard-earned prospects have the best possible chance to convert
Meet Nele Ostyn
Following Amy's formula, I started with creating a simple lead magnet and showing up where my audience hangs out online and in just 1-2 weeks, my email list went from zero to 700 people!
And then coronavirus happened.
We thought with the pottery shops closed and our customers needing a wheel, a big oven, etc. to be able to practice throwing on their own (which costs thousands of euros) no one would join our course — simply because they didn’t have access to the right materials and supplies.
Apparently, I was dead wrong. Because suddenly, we had 95 students!
(And 28,500 euros in revenue—almost $33,000 US dollars!)
The vibe in the live webinars was amazing. People were so enthusiastic. During the Q&A at the end, they even reached out to us to say, “Can you check if my money went through? Did I buy it? Am I in?”
As a European, I thought that Amy's system maybe was ‘too American', and that it would be too salesy or pushy for Belgians, but boy, was I wrong. It totally works!