Loaded with only the most proven, ZERO COST list building strategies for 2016:
Every day, with credit card in hand, HUNDREDS of your most VALUABLE potential
clients opt-in to an email list with the hopes of overcoming their most urgent problems.
Are they opting into YOURS?
And whether you’ve created an online course, or have plans to create one in the near future,
the success of your coaching, consulting, or training business rests heavily on your answer to this question.
that you’re not reaching as many QUALIFIED, ready-to-buy subscribers
as you should.
••••• or •••••
Your current list building tactics feel random-at-best, draining your energy while failing to provide a steady stream of leads and income into your business every single day...
Because what follows could EASILY be the most pivotal moment you look back on 90 days from now when your email list is flushed with 1500+ super engaged leads ready and willing to INVEST in your product.
(And Why I Still Cringe When I Hear It)
You’ve probably been asked this dozens of times.
Maybe even HUNDREDS.
By business coaches, potential partners, mastermind groups and concerned spouses.
They ask it with the best of intentions.
But even still, it can land like an A-bomb to an entrepreneur’s fragile psyche.
Especially when you’re already skating on thin ice… unsure how many more hits you can take before the ice cracks and you have to fall back into whatever world you just left behind.
How many people do you have on your list?
Still makes me want to slip on my invisible cloak and dig myself a deep digital hole.
And maybe you can relate.
Because in my mind, there’s no question more anxiety provoking for an online business owner in their first few years than this one.
It’s a question that can make you feel like a total fraud.
(or in my case, a flat out failure).
And I still remember the first time I got asked it.
It was almost a year after I left my job as the head of content for Tony Robbins to go off and do this whole “online business thing”.
And despite coming from such a great “traditional” background… one which people always seemed impressed by, I was a total amateur at online marketing.
And my list of just 600 subscribers (mostly concerned friends and family) confirmed it.
Even the few people I DID have on my list were unengaged at best and freebie seekers.
Swiping my free report then disappearing before I even had a chance to say “hello”.
But the most painful part about it wasn’t the fact that I was spending long nights working my butt off with no results to show for it…
It was that my number of subscribers (or lack thereof) served as a such a constant, clear-cut indicator of my failed efforts.
It was like a calling card for my failure.
But even still....
I’m grateful people asked it.
Grateful that people are asking it to YOU.
Because that single question… and the ACTIONS you take to finally be able to answer it with unshakable confidence, holds the key to your flourishing online business.
But before I could take those actions in my own business
(and grow my list to over 200,000), I had to learn the hard way why building a big
email list of engaged leads and eager buyers was so damn difficult.
Let me know if this sounds familiar…
You labor for days creating the “perfect” lead
One you believe your audience will absolutely love.
Throw it onto a simple landing page (maybe you
... and then do your best to channel your
inner-copywriter without sounding like some late
night infomercial guy who speaks in a steady stream
You type up your copy and maybe even feel sorta OK about it.
Who knows… it might actually convert??
You wait for inspiration to hit - write an epic article - post it to your blog and then throw it up on Facebook, Twitter, Instagram…
Anyone who will have it.
You beg for likes... comments… shares.
And if you’re feeling particularly brave, maybe even tag an influencer or two with the hopes they’ll take notice and wave their magic wand to make it go viral.
Maybe you get a few bites. A slow trickle of opt-ins.
Enough to count on one hand, but that’s OK.
Progress is progress, right?
But you find that the people who DO end up on your list are a strange bunch.
Oh… they LOVE getting that free report you spent days creating.
But your other emails?
You know... the ones where you’re actually trying to build a relationship or make an offer?
Nope. Not such a big fan of those.
They disengage. Drop-off.
And you’re stuck having to upgrade your email service provider to act as an expensive parking lot for all that digital dust.
Wash, rinse, repeat.
Until you burn out and “pivot” thinking that people just aren’t interested in your thing.
And while it’s true that a pivot may be what’s needed… after working with over 20,000+ students across my programs, I can tell you that in over 90% of the cases, it’s not a pivot that’s needed… but a better strategy.
Because as popular as list building has become, it’s still super hard to get right, and most people who struggle have fallen for one of these 6 deadly mistakes.
I’m going to come right out and say it.
There’s a HUGE difference between building an email list and building an email list of soon-to-be buyers.
And being aware of this crucial distinction informs every decision you make.
From the type of lead magnet you create to how you engage with your new leads in the days and weeks following the opt-in.
Most gurus will tell you “the money is in the list”.
Better-informed experts will correct them and say “the money is your relationship to the list”.
But the truth is…
The money is in your subscriber’s relationship to the problem they’re trying to solve.
And unless your lead magnet and subsequent messaging confirms and reinforces that relationship, chances are it won’t lead to money changing hands.
So to summarize: your job isn’t to build an email list. It’s to build a list of future buyers.
Yes, numbers are important.
Especially your first 1,500 engaged, ready-to-buy subscribers as this number represents a fairly accurate tipping point for where your online business can become a full time gig bringing in consistent, predictable revenue.
But the quality of those 1,500 absolutely matters.
And where most people get it wrong is they chase after those first 1,500 subscribers any way they can.
They spam friends and family on social media…
They bribe people with gift cards and run contests for ipads…
Get the owner of a completely unrelated blog or social media page to share it…
If you give away an Amazon gift card to build your list (and many do), you’ll attract thousands of people who love Amazon, but very few who are actually interested in what you have to offer.. let alone are ready to buy!
And remember that sneaky monkey on the mailchimp dashboard?
Well he doesn’t pay you for having big numbers (in fact you pay HIM)
It’s a raw deal.
Let’s get you to 1,500 the right way, and laugh back at the monkey :)
I totally understand the frustration of the “slow trickle”.
But rather than taking a more strategic approach with free list building methods, most entrepreneurs jump straight into FB ads thinking that they can just throw money at the problem.
And I don’t blame them.
It’s what so many people preach in the online marketing world.
As if it’s so easy, right?
The truth is - running paid traffic and succeeding at it is FAR from automatic.
It’s a whole new learning curve… it takes work… it takes practice… it takes testing and the flexibility to invest money without any GUARANTEE it will work on the first shot.
Don’t get me wrong, I’m a HUGE proponent of paid traffic (in fact, Facebook Ads are at the core of what I teach in all of my courses).
But there’s a time and a place.
And until you’ve already arrived at your tipping point (1,500 warm leads + a paid product or service in the works), then the only thing paid traffic will do is put a serious sting in your bottom line.
List building is “super popular” right now.
And as you’ve probably noticed, this has invited hoards of “experts” to jump out of the woodwork preaching some kind of epic new strategy that “floods” your list FAST.
Making it sound like the be all and end all.
As if you’d be crazy not to “act now”.
And the promise is oh-so-tempting (since we’re all looking for that magic bullet that will help us make up for lost time).
But more often than not, well-intentioned entrepreneurs get swept up in the siren song, testing and playing around with every new flashy tactic without diving deep enough into a PROVEN strategy that actually gets results.
And while some of these new “breakthrough tactics” (I’m shaking my fist at you viral contests) may indeed work wonders to bloat your numbers…
… there are only a few tested and proven STRATEGIES that will actually work to give you the steady consistent flow of ready-to-buy subscribers that serve as the backbone of a REAL business.
So don’t go wider in your search for flashy unproven tactics.
Instead have the discipline to double down on a proven strategy that actually works.
There’s a crazy myth in the online business world that building an email list using free methods is a long, painful grind.
Sure it takes a BIT of time.
But nowhere close to as long as you think.
Especially if you follow a clear step-by-step strategy that combines the POWER of time-tested strategies with the incredible leverage of new automation tools and repurposing strategies.
The end result is a consistent list building system that can generate up to 500 new, hyper-engaged leads every month, WITHOUT making you do any more work than you’re currently doing.
Most struggling online marketers and entrepreneurs believe that listbuilding ends at the opt-in.
As if there’s some unwritten rule that says that once someone gets onto your list, all is well in the world, and that it’s only a matter of minutes before they become a lifelong customer.
Like in real life…
Getting someone’s phone number ≠ marriage.
The opt-in is really just a small piece of an effective list building strategy.
Unless it’s preceded with the right foundational work (a powerful lead magnet that starts the right conversation)...
… and is followed up with an engaging intro email sequence (one that pushes that conversation even further)...
Then you don’t really have a list building strategy.
Just an advanced “contact gathering method” that does little else but bump you up to the premium plan of your email service provider.
“What is so powerful about Amy is that she knows how to build a list that succeeds in both QUALITY AND QUANTITY. In just a few short years, she has built a wildly passionate and responsive community within her own email list and she can show you how to do the same for your business."
If you’re reading this, then you probably ALREADY know that building a powerful email list of eager buyers is crucial to the success of your business.
No need to remind you of that :)
But maybe you didn’t know that by building your list using the system I’m about to share with you (and hitting the crucial tipping point of 1,500 subscribers), you’ll also have the power to:
YES, these outcomes are totally within reach for you and your business (even if you’re starting from scratch)...
… but they DO depend on you taking a straight line,
One that leverages only the most proven list building strategies available while dodging all those sharp shiny objects that constantly rip a hole through your momentum.
And if you’re still with me, then I couldn’t be more excited to introduce you to my brand new signature list building system…
The step-by-step system for consistently adding up to 500 eager BUYERS
to your email list EVERY month (with ZERO ad cost)
I’ve spent nearly 5 years developing, testing and optimizing the most
complete, proven and FREE methods for generating a consistent flow of
qualified, ready-to-buy email subscribers.
Simple…it’s a realistic and highly achievable tipping point.
And since you’ll be using some of the most powerful strategies that I’ve personally used to grow my list to over 200,000 subscribers in a HIGHLY competitive market, you know it works.
List Builder’s Lab is the VERY FIRST training of its kind that:
So much more than just accountability, you’ll get ACTIONABLE insights and daily support from like-minded list builders all committed to the same goal.
Leverage the power of this exclusive community to:
“To say that Amy changed my life sounds cliche, but it’s true.
My email list grew from 3k to 55k (and literally 9x my revenues) in one year by implementing her system. And that’s the game changer - you’re not just getting marketing tricks with Amy, you’re getting a foundational lead generation SYSTEM that works day after day. You won’t just learn tactics, you’ll learn time tested strategies to generate leads, nurture them, and turn perfect buyers into happy customers. Thank you Amy, I’m indebted!”
There’s a myth in the online marketing world that 1 subscriber = $1/month.
And for some, that might be true.
But for YOU… a smart entrepreneur who’s committed to doing the groundwork to make sure you attract only the most ready buyers…
That number can be 2X, 5X or even 10X as much as the “common standard”.
But even by conservative standards, if you added just 1,500 subscribers in the next 90 days, that would still set you up to line your pockets with an extra $13,500 by the end of the year…
… and possibly HUNDREDS of thousands of dollars when you factor in lifetime value.
So that’s the opportunity I want to give you TODAY.
To finally achieve that crucial tipping point in your business.
That elusive “moment” where you know you’ve earned the right to make this business your full time “thing” for the long haul.
And while this is the FIRST time I’m making List Builder’s Lab available to the public, you can rest assured that your experience will mirror the game changing results that members of my other signature programs have enjoyed.
“Right off the bat, Amy’s list-building strategies were a game-changer.
By the end of the second month in her program, I doubled my email list from about 800 subscribers to over 1,700 with a promo I ran. In November, I created something very targeted to my audience and started promoting it along with a couple other opt-ins. Since launching, I’ve consistently seen 20-30 new subscribers DAILY. It’s made such an impact on my business. In just the P.S. alone of an email last week, over 100 people registered overnight for my webinar. So it’s not all about numbers; her strategies have taught me to really connect with my audience. My list may be small in numbers (compared to big online marketers) but they are mighty (VERY engaged).”
“Amy's program has unquestionably been the best investment I've made
in my business, to-date. Before the program, I knew that list-building was critical to the growth of my business but I didn't have a clear strategy on how to do it...It was very ambiguous. The strategies Amy teaches gave me a proven formula that consistently works to build my list, and in just a few months, I grew my list 10x! Now anytime I invite new people to join my list, it's a slam-dunk. My only regret is that I didn't learn this strategy YEARS ago. I frequently recommend this program to my clients or anyone looking for a proven strategy to grow their audience.”
"After applying Amy’s step-by-step strategies, I saw BIG results quickly.
Not only has my email list gone from 5,000 to over 100,000 active subscribers, but my revenues increased over 400%”
When you enroll during this special, limited time period, you’ll get:
But because I’m super excited to welcome you into the first wave of students (and help you hit the magical number of 1,500 subscribers) I’m giving you the opportunity to enroll in List Builder’s Lab TODAY at the special promo price of just…
If you’re on the fence…
Or if other trainings have left you skeptical...
Then I want to give you EVERY opportunity to put List Builder’s Lab into action and inch closer to that elusive tipping point of 1,500 engaged email subscribers.
That’s why I’m saying “Screw It’ to the 30-day “industry standard” and instead giving you a full 2 MONTHS to go through the training, keep up with the modules, implement the systems, and hit PLAY on your list building machine.
As soon as the promotional period comes to a close, not only will you lose access to hundreds of dollars’ worth of launch-only bonuses...
But the biggest reason to jump on RIGHT NOW is this…
“The best time to build a list was yesterday
…the next best time is today”
We all wish that we ALREADY had a massive email list of engaged followers to send our offers to.
To serve as the calling card for our online success and attract legions of partners and collaborators to help us bring our success even further.
But to get to that lucrative place, we need to take stock of where are TODAY and resolve to take the actions that will get us to where we need to go.
Otherwise we self-sabotage and stagnate for yet another year.
And since you’re reading this, I absolutely don’t want that for you.
I don’t want you to look back in 6 or even 12 months from now without a steady stream of subscribers and online sales, wondering what could’ve been if you only took action.
I want you to load up your email service provider with CONFIDENCE… proud of the 1,500+ engaged subscribers you’ve added… many of whom have become paying CUSTOMERS.
And I want you to THANK YOURSELF for the decision you made today.
Questions List Builder’s Lab Students Asked Before Saying “YES”
Nope. I’ve seen them too.
And it makes no sense to me.
Building an email list is FOUNDATIONAL.
The whole point of building a list is to that your business can start to generate consistent revenues which you can then (if you so choose) re-invest into other advanced trainings that take your results and revenues even further.
That’s why with List Builder’s Lab, I want to give you EVERYTHING you need to build a powerful list of engaged, will-be buyers at an investment that your business can actually stomach.
List Builder’s Lab is a self-paced course, meaning you can work as many or as little hours per week as your schedule allows.
That said, you should expect to invest about 60 minutes per week in watching the lessons, and another 4-5 hours per week putting them into action.
(pretty much the same amount of time most entrepreneurs spend in “figuring-it-out” mode).
As you’ll find, List Builder’s Lab is designed for rapid implementation.
The goal isn’t to keep you in perpetual learning mode for months upon months. It’s to get you up and running FAST so that you can take your list of 1,500 engaged subscribers and start generating profits.
List Builder’s Lab is a foundational course.
It’s for entrepreneurs who are just getting started with their list building efforts AS WELL as seasoned online business owners who feel their list growth is stagnating (inconsistent flow, little or no engagement).
Pretty much, anyone who can benefit from consistently pulling in up to 500 engaged leads per month without spending a dime on ad costs.
You absolutely can!
In fact, even today at over 200K subscribers these STILL serve as the backbone of my list building strategy.
Paid ads will never be a substitute to the methods you learn in List Builder’s Lab - just a nice compliment.
Maybe. Maybe not.
Truth is, the market gets flooded with new platforms every year, and it’s impossible to predict ahead of time which ones will be worth pouring energy and effort into, and which will do nothing more than delay your list building (and profits) even longer.
I understand the appeal.
If you don’t have a list right now, it’s tempting to “make up for lost time” by jumping on a hot new *undiscovered* platform… but in my mind, you’ll ALWAYS be better off going with tried, tested and proven.
The principles and strategies you learn in List Builder’s Lab are foundational and will work for *MOST* industries as long as you’re solving a legitimate problem for a large enough market.
If you’re unsure if your business fits into this box, feel free to try it out and go through the validation exercises in Module 1 before making a final decision.
We want you to be satisfied with your purchase but we also want you to give your best effort to apply all of the strategies in the course. Your investment is backed by a 60-day, 100% money back guarantee. However, in order to qualify for a refund you must submit proof that you did the work in the course and that the course still did not work for you.
For more information, please refer to our return policy here.
And of course…
How amazing would it feel if in just 12 weeks you can answer this with complete confidence?
To look a potential partner in the eye and tell them you have 1,500 STRONG… with another 500 flowing onto your list every month.
Think about how the conversation would take a totally different turn at every mastermind meeting, networking event, or *gulp* family dinner.
Think about all the opportunities it would open up?
If these outcomes excite you…
Then I want to reward your commitment to growing your business with the most COMPLETE list building system course available.