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I'm an online marketing expert and New York Times bestselling author who helps entrepreneurs like you build online businesses.

No more hiding… here’s my plan.

November 4, 2025

You know that moment when your vision is so clear you can’t hide behind your excuses anymore? Yeah. I’m in it. 😳

I was reminded recently that comfort and growth don’t hang out in the same room.

Which is why I’m finally doing something I’ve avoided for years.

In 2026, I’m going all in on YouTube. 

Even writing that makes me want to add, “Unless I change my mind.” 🫣

But I won’t. Because my vision is too clear.

My plan is to create the premier coaching ecosystem for women entrepreneurs.

A space that supports women through every stage of building a business on their terms.

It’s the natural next step after 16 years of helping women start, grow, and scale. It’s bold, I know. But I am ready for this.

You might already know about The Milly Club, my program for women making around $500K and scaling to $1 million…

And my Made to Scale Mastermind for those building legacy businesses at seven figures and beyond.

But starting in January, I’m launching a brand new coaching program for women generating around $200K+ annually, who are ready to tighten up their foundations, focus on what really moves the needle, and create more freedom in their business. 👑

Together, these programs form the model I’ve dreamed about for years. A place where I get to walk alongside women for the long game.

That’s what lights me up.

I’m deeply, unapologetically passionate about helping women make their own money, build confidence, and lead with purpose.

If I’m going to lead the way, I have to show up where the future is happening.

And with the cost of ads at an all-time high, building a stronger organic strategy isn’t just smart; it’s how we protect our growth and keep scaling on our terms.

And video is where it’s at.

I’ll probably curse while filming. 😎 I’ll definitely want to quit some days. But I’m doing it anyway.

Because my vision is clear.

So now let’s talk about YOU.

Maybe it’s time you face the thing you’ve been avoiding, the one that scares you just enough to remind you it’s exactly what will move you forward.

Did You Miss These Headlines Last Week? 🤔


Here’s what’s “worth the read” this week. I find the gems so you don’t have to.

#1: Stop Getting Bland AI Output. Teach It to Think Like You.
If AI keeps giving you the same cookie-cutter answers, it’s not broken. You just haven’t trained it well enough yet. Learn the three simple docs to create that will turn AI from a generic assistant into your sharpest business collaborator. Click for a quick read → 

#2: Netflix + Spotify = The New Home for Video Podcasts
Video podcasts just went mainstream. Spotify and Netflix are teaming up to stream top video podcast shows. If you’ve been waiting for proof that podcasting is evolving fast, this is it. Click for proof → 

Your 2026 Social Plan, Simplified


If social media this year has felt like one long game of “try to keep up,” you’re not alone. The algorithms are doing backflips again, but don’t panic. 🚨

Because smart marketers are keeping it simple in 2026. 🔥

Social Media Today just dropped 36 predictions for where marketing is headed in 2026, and after reading it, I pulled the three that actually matter for business owners like us.

Here’s what to focus on if you want more clicks, sales, and sanity next year.

1️⃣ Short Video First

Reels and TikTok still own attention.

Forget fancy edits and dance trends.

Grab your phone, talk to the camera, and teach something fast.

Two short tutorials a week is the sweet spot.

One problem, one solution, one clear next step.

Add captions, pick a sound that fits your vibe, and always end with a call to action.

It’s simple, repeatable, and it works.

2️⃣ LinkedIn for Buyers

LinkedIn has officially entered its cool era.

Create one 60 to 90-second video each week that teaches your ideal client something valuable.

Then turn that same idea into a short post with three punchy bullets and a soft call to action.

Think: “DM me if you want the full walkthrough” or “Grab my free checklist.”

No corporate-speak, just real talk and results.

3️⃣ Pinterest That Sells

Pinterest is quietly turning into a sales machine.

Pin real photos, not AI impersonators. Add mini how-tos or “use it like this” graphics.

Create one “Start Here” board that mimics your store layout and links straight to checkout.

Pinterest users are planners, so give them a clear next step to buy.

Choose one of these to focus on each week.

Keep it light, keep it consistent, and let 2026 be the year social finally starts working for you.

Nice chat! Let’s do it again next week.

Until then, stop avoiding that one thing that will get you closer to your dreams and begin simplifying your 2026 social plan!

Amy

P.S. Newsletters are having a serious comeback, and in this week’s episode, I’m spilling exactly why. OH, and how I generated $300K with mine just last month! Listen now 🎧→

In the last 16 years, I've quit my job, started and scaled my own business to $120 million, become a New York Times Best Selling Author, and taught over 100,000 students how to build a business they love. I've learned more than a thing or two and The Amy Porterfield Show is where I get to open my playbook, yearbook, and entrepreneurial diary to share them with you!

Hi, I'm Amy!

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