A hard truth I’ve known for years hit me over the head in a fresh way this fall. You cannot elevate your business if you refuse to elevate yourself.

This year has been a rough one.

Not impossible, not catastrophic, just heavy.

I have felt it. My students have felt it.

Strategies that once worked suddenly stalled.

Projects that used to light me up felt harder than they needed to be.

I kept waiting to feel excited about what I was building and instead felt overwhelmed and flat.

But here is the truth. I refuse to let 2025 become a year I want to forget.

A few months ago, I made a decision.

If the year was not giving me momentum, I was going to create it myself.

I focused on the things I could elevate.

Some of that looked like the obvious stuff, like moving my body every morning so my depression and anxiety would not win before the day even started. 

But physical habits were only part of it.

I wanted to become a better version of myself, and that required more than intention.

It required a personal curriculum.

Something clear, structured, and true to how I operate. I needed rules to guide the woman I was becoming.

As I built that curriculum, I noticed something important.

The women living lives they are proud of are not doing more.
They are not forcing outcomes or jumping from strategy to strategy.

♦️They are living by different rules.
♦️They move with intention.
♦️They protect their energy.
♦️They elevate themselves first and their businesses rise with them.

So here are the five rules I am taking with me into 2026.

I believe they elevate any woman who is ready to grow in her business and her life.

Uncompromised Integrity
Do what you say you will do. Every promise you keep builds trust with your future self.

Thought Mastery
Do not believe every thought you think. Separate truth from noise so you can move with clarity.

Inner Authority
Stand firm in who you are. Do not hand your power to fear, opinions, or noise around you.

Intentional Becoming
Stack small wins. Play the long game. Become the woman your goals require.

Uncompromising Boundaries
Protect your time and energy. Choose who gets access and what gets your attention.

These five rules are not meant to sit in a journal. They are meant to be lived.

Choose one and start today. Your next level begins the moment you decide to elevate yourself. 👑

Tell me which one of these you are going to make your own (or share a new one with me that means something to you!).

From My Browser to Yours 💻

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Because not all content is created equal, here’s what’s worth your brain space this week.

#1: You Need to Be Bored. Here's Why.
We talk about hustle like it’s a badge of honor, but what if the real magic happens when you stop filling every minute? This quick video will remind you why boredom might just be the most productive thing you do all week. Click for a quick watch →

#2: Want a Sneak Peek at Your Competitors?
Instagram just made competitive research a whole lot easier. Their new Competitive Insights feature lets you compare up to ten accounts side by side to track engagement, growth, and posting habits, and while it’s still rolling out across accounts, it’s worth keeping an eye out for when it hits yours. Click for deets →

The Secret to Making More Money in 2026 💰

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If it feels like you worked your tail off all year yet your revenue still refuses to match your effort, this might be the reason.

You were not unfocused. You were not lazy. You were not missing some secret strategy everyone else seems to know.

You were likely running too many plays at the same time.

You operate with a high capacity, which means you can make almost anything work.

But that is also the trap. ❌

When you have multiple offers, new ideas you are testing, several funnels, and a dozen opportunities to say yes to, your audience feels scattered. Your energy is scattered. Your revenue is scattered.

And scattered revenue rarely hits its goal.

This is why choosing ONLY 2-3 revenue drivers is the smartest thing you can do for 2026.

Start with a brainstorm. Write down every offer, idea, or project you could pursue. No limits. Get it all out.

Then step into your CEO identity and ask: Which three are true money makers?

✔️ The ones with proven demand.
✔️ The ones your audience is ready for.
✔️ The ones that support the lifestyle you want.
✔️ The ones that can scale.

Everything else becomes noise.

Two to three clear revenue drivers give you focus, predictability, and an actual path to the numbers you want. When you let these lead, your entire year snaps into place.

I will walk you through the exact steps I use to decide on and map out my revenue drivers, so I wake up on January 1 already clear on how I will hit my goals.

No guessing. Just a year built with intention from day one. Details here →

My Latest Skincare Obsessions 😍

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You already know I’m obsessed with skincare, but lately I have taken things to a whole new level. Hobie walked into the bathroom last week, took one look at me, and said, “Is this safe?”

The man has no idea what I put my face through in the name of “preventive care,” but he is very patient about it!

And since I like to share it all with you, I have to show you the three things I am unhinged about right now.

1. The Salmon Sperm Mask I Sleep In 🍣
Yes, you read that right. And yes, overnight. The Medicube Salmon DNA PDRN pink collagen jelly mask makes me look like a glazed donut when I go to bed. And if I forget it is on, I startle myself in the morning. But the glow the next day is unreal. Worth every weird moment.

2. Microneedling with a Peel 💉
My quarterly ritual. It rebuilds collagen, tightens everything, and actually works. Days after it’s a bit rough; my skin starts peeling like my face is coming off. But you can’t say I’m not committed!

3. Glōci 🧋
This one is skincare you drink. Female founded, female funded, and female run. It helps with bloat, hydration, and everyday glow. I started taking it and suddenly people were asking what I changed. This. I changed this. I highly recommend!

Great chat! Let’s do it again.

Amy

PS: If you are ready to treat 2026 like the year you finally play big, this episode shows you how to map it all out with intention and serious momentum. Do not miss it if you want your next level to feel inevitable. Click to listen 🎧→