

Real stories from one of a kind business owners who started with courage and ended with successful digital courses.
This is Amanda’s
Digital Course Academy Success Story
Amanda Ferguson Women’s Etiquette Coach
“Working with Amy changed my whole life. I now have a 6-figure business! Even if you’re afraid, you just have to do it. Look at your situation right now. Do you want to stay in the same place, or are you willing to take a risk and build a better life?”
Results are not guaranteed. Please see earnings disclaimer for more detail.
When I was growing up, we were very poor… sometimes we would only have cornbread to eat. When I was eight years old, my mom gave me an etiquette book, and told me that if I learned these skills, I could go anywhere and do anything. So that’s what I did.
I knew I didn’t want to live that kind of life, and I also knew that my full-time job as a flight attendant wasn’t going to earn me enough money to make a difference in the direction of my dreams.
Flash forward to 2016, and I was getting certified as a corporate etiquette consultant, hoping to launch a business, but at the time, nobody was doing this kind of training online, and I didn’t think there was much of an audience for it.
Well lucky for me, when it was announced that Megan Markle and Prince Harry were dating, there was a huge boom in interest on the topics of etiquette and manners. Despite my fears, and how many times people told me it wouldn’t work, I just went for it and launched my etiquette course.
Before Amy’s program, I launched my first course on Facebook using 5-day challenges. I didn’t know anything about funnels or e-mails, but people were signing up anyway. My second launch did better, but I was burned out from all of the 1-on-1 calls.
A friend of mine recommended that I check out Amy’s podcast and I realized pretty quickly that nobody knows digital marketing like Amy does. I knew I could trust her because she is so passionate and committed… and she doesn’t hold anything back.
I signed up for DCA as fast as I could, with the intention of being Amy’s most successful student EVER… with a huge six-figure launch. I didn’t have much to work with: no website, a 4k e-mail list, and not a whole lot of direction.
Amy’s step-by-step process helped me get focused on what I needed to do to make it really work. I refined my brand and message, planned my content strategy, and pivoted my bonuses. I was finally ready to launch, but then life got in the way!
My kids got sick, and I couldn’t do my webinar. Rather than scrapping everything because it wasn’t perfect, I just kept moving forward.
So with just Facebook Lives and my podcast, I was able to convert 91 students into my course with a total revenue of $101,100… I did it!!
Working with Amy has filled me with a clarity and confidence I didn’t know I had. I’m ready to keep rocking my business and pushing toward the 7-FIGURE LAUNCH that’s coming my way!

Ready to Make Your Story the Next Digital Course Academy Success Story?
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If committing to creating and launching a course feels equivalent to climbing Kilimanjaro, listen up…
Every journey starts with one step. If the questions “who am I to create a course?” or “where do I even start?” are coming up for you, know that they came up for every single successful course creator you see on this page.
Whether you’ve never owned a business before, you have no idea what your course would be about, or you’re totally allergic to tech — we ALL start somewhere. What matters most is your willingness to put one foot in front of the other.
Each of these course creators started with one thing: THE COURAGE TO TRY
Ready to do the same?

