I didn’t join Digital Course Academy to learn how to build a course. I already had one that teaches photographers how to take flash photos that look like they were taken in natural light.

What I didn’t have was a plan for turning my sales strategy from “responding to one-off Facebook DMs” from on-the-fence students thinking about signing up TO a scalable, proven launch framework.

That was the missing piece for me, which is why I jumped at the opportunity to sign up for DCA.

Once I started the program, I found everything from how to write and host a webinar to sell my course TO clear instructions on creating email sales sequences.

All of it was exactly what I needed! And it was all right there beautifully explained as if it was created just for me.

Using Amy’s 30-Day Pre-Launch Runway, I released a 10-part blog series on flash photography in the weeks leading up to the launch (with corresponding social media posts to build interest).

When the launch went live I hosted 3 webinars… and 26 students enrolled!

I made $12,000! (And I didn’t even have to reply to one Facebook DM!)

I took what I made and decided to reinvest it back into my business. This was important to me because I wanted to use a few previously untapped marketing techniques like Facebook ads to widen my reach in the months ahead. (I’m actually hoping to start working with an ad agency next week!)

Thanks to Amy, now I finally know how to scale my business! And I am so thrilled that I’m no longer sitting around responding to FB messages in order to make a sale. That’s all behind me now!