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#605: How My First Ten Strategy Generated $40,000 In Revenue For These Students

September 7, 2023

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A foolproof way to validate your digital course idea BEFORE launching

Did you know that I only made $267 in my first digital course launch?

I spent so much time, money, and energy into it, for just a couple hundred dollars. 

One of the biggest mistakes leading to this low revenue launch was that I didn’t check if my course was something my audience would actually purchase.

It was a lesson learned the hard way, sweet friend, but a valuable one. And since then, I’ve come up with a framework to ensure that my course idea is something people will happily enroll in before I even create the first lesson.

I don’t want you to make the same mistake that I did all those years ago, so that’s why I’m sharing my “First Ten” strategy with you in this episode. 

It’s something I teach in Module Two of Digital Course Academy, and I’ve found that it really sets my students up for success. 

As a bonus, you’ll also hear directly from some of my star students who used this strategy when they created and launched their digital courses.

So if you have an incredible course idea but are unsure if it'll resonate with your Ideal Customer Avatar, then pop in your earpods and get ready to take some notes!

Here’s a glance at this episode…

  • [06:52] The First Ten Strategy is about putting your course idea out to your ideal customer avatar to see if it’s something they’re willing to pay for.
  • [08:00] Regina Sih-Meynier used the First Ten Strategy to test her intuitive business course. She ended up with 8 signups.
  • [11:02] The launch helped hold her accountable to build the course. She also ended up with amazing testimonials and gave her more confidence.
  • [16:38] The First Ten Strategy was a game-changer C. Lee Cawley’s business.  It resulted in 71 students signing up and $16,454 in earnings. 
  • [27:19] Lydia Martin used the strategy to develop a new course called the Challenge Launch Roadmap. 
  • [30:26] Lydia used the First Ten Strategy to build her program alongside what she was already doing. She ended up with 20 signups and generated $14,000.
  • [38:06] Dr. Rachel Gainsbrugh created The Luxury Short Term Rental Academy. She used the First Ten strategy to get her first 15 students. 
  • [41:53] The strategy gave her momentum, revenue, and confidence. She’s now crossed the million dollar mark from her course and coaching program.

Click here to listen!

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