

Real stories from one of a kind business owners who started with courage and ended with successful digital courses.
This is Gina’s
Digital Course Academy Success Story
Gina Scalpone Hairstylist and Marketing Strategist
“I already made $11,486 from my course -- without even owning a computer!”
Results are not guaranteed. Please see earnings disclaimer for more detail.
I’ve been a hairstylist for 25 years, and I love doing my own thing. (#workingsmarternotharder)
I had my team. Regular clients. Great cash flow.
Things were good.
But they could have been better.
You see, I didn’t like that business was historically slow in Q1.
I wanted to take things slow on my terms — like when I wanted to go on a vacation… NOT when the industry decided the business to be slow.
Also, I’d have some REALLLYYYY awesome revenue days, but I wished I could do it 365 days a year. (And that was nagging at me!)
So I started looking for ways to promote and grow my in-person hairstyling business. That’s when I came across a couple of online course creators and started diving deeper into learning about the digital marketing industry.
And that’s when I found Amy’s Online Marketing Made Easy podcast!
After listening to her podcast for months, I realized that if I wanted my business to take off, I really needed some expert’s help…
So I immediately enrolled in Digital Course Academy and decided that I’d give launching an online course a shot.
I’d always wanted to help other hairstylists land high-paying clients, and that’s how the ideas for Glamhairus Academy was born.
Since I’m not tech-savvy, I was very overwhelmed with the idea that I’d need to figure out all this tech stuff to launch a course.
Heck, I didn’t even have a computer!!
But Amy reassured me that I COULD do this and that it’s really possible to create the impact I’m looking for.
So I just decided to launch in a scrappy way – right from my cell phone.
I knew my ideal avatar wasn’t going to sit through long-winded videos, so I recorded all course content in bite-sized pieces on my phone as well.
And instead of doing a fancy webinar, I just went LIVE on Facebook — while my boyfriend held up my notes in front of me to read from.
Everything was super simple. No fancy camera. No slides. No nothing.
And the result?
So far, launching in this scrappy way, I’ve been able to make $11,486!
My results have given me the confidence to keep going. I now see the possibility of my course success really exploding in the near future so I can go full time on it, and stop trading time for money by being behind the chair.
Thank you so much, Amy and Team Porterfield, for creating DCA and making it so easy to launch an online course.

Ready to Make Your Story the Next Digital Course Academy Success Story?
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If committing to creating and launching a course feels equivalent to climbing Kilimanjaro, listen up…
Every journey starts with one step. If the questions “who am I to create a course?” or “where do I even start?” are coming up for you, know that they came up for every single successful course creator you see on this page.
Whether you’ve never owned a business before, you have no idea what your course would be about, or you’re totally allergic to tech — we ALL start somewhere. What matters most is your willingness to put one foot in front of the other.
Each of these course creators started with one thing: THE COURAGE TO TRY
Ready to do the same?

