“Pre-DCA, the School of Style had in-person classes in NYC and LA. I was traveling constantly and my overhead was ridiculous. Now I sell digital courses, my clients have better results and I’ve been able to sustain a 7-figure business. No overhead. No travel. I'm living my dream.”
Results are not guaranteed. Please see earnings disclaimer for more detail.
I was listening to Amy’s podcast, and I had this crazy idea.
That I could stop styling my clients in person. And turn my business into an online program where I could teach women how to look their best by styling themselves.
You see, before I met Amy Porterfield, I was working full time as a personal stylist in Los Angeles.
That meant running around the mall, shopping for clients, and lugging clothes around everywhere.
I kept having this really terrifying vision of me as a 40-something still running around the mall and lugging clothes over my back. That just wasn’t going to cut it for me.
Thank goodness I found Amy and Digital Course Academy®️ instead.
When I launched my course, Personal Style University, I was terrified.
I had such a long wait list of people who wanted to hire me as their stylist. I was afraid they would all come at me with pitchforks when I tried to launch an online course instead.
But here I am, 326 students later. I guess they really like me! ;-)
Plus, at $1,000 a pop — I’ve generated $326,000.
(AND I DIDN’T HAVE TO STEP FOOT INTO A SINGLE DEPARTMENT STORE!)
The best part, though, is that when I looked at the “after” pictures of my students and the looks they put together…
I realized that they did BETTER styling themselves than I would have done if they hired me directly! It’s absolutely mind-blowing.
I’ve since launched a membership site, two digital books, and I’m working on putting together masterminds and really cool experiences to continue serving my customers.
To say I’m living my dream would actually be an understatement.
Literally, everything I learned came from Amy. The way she lays things out step-by-step… it’s full proof.
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Artists & Creatives
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Bloggers & Podcasters
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Built a 6-Figure Business
They built a 6-figure business with what Digital Course Academy taughtView Stories
Built a 7-Figure Business
They built a 7-figure business with what Digital Course Academy taughtView Stories
Built a Team & Community
By following their passion, they created opportunity for othersView Stories
Business & Marketing
They added profitable revenue streams, instead of filing for bankruptcyView Stories
Scale your impact in Canada? No problem!View Stories
Coaches & Consultants
They 10x’d their businesses, and 10x’d their impactView Stories
Digital courses in Denmark? They gotta have it!View Stories
Family & Relationships
They wanted more for the people they love, so they made it happenView Stories
Finance & Real Estate
They became experts in their field — and then they became leadersView Stories
They took their financial freedom to new heightsView Stories
Food & Wine
They made a fortune by sharing their passions with likeminded people all over the worldView Stories
Digital courses in Germany? They gotta have it!View Stories
Health & Wellness
They scaled their businesses, and helped more bodies, minds & soulsView Stories
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Launched with a Small Email List
They proved that small can be mighty — with the bank statements to back it upView Stories
Left 1-1 Client Work
They stopped trading dollars for hoursView Stories
Left their 9-5 for the Last Time
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They broke free of the “norms,” and created their dream lives... anywhere they wantedView Stories
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Digital courses in Mexico? They gotta have it!View Stories
Overcame Limiting Beliefs
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Pets & Animals
Their tender loving care now reaches beyond their communityView Stories
Retired Spouse & Helping Loved Ones
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Side Hustle to Full-Time Business
They now introduce themselves as a full-time entrepreneurView Stories
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Teachers & Educators
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Tech & Culture
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Thriving in Uncertain Times
Their background, circumstances, or past failures did NOT define themView Stories
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Travel & Tourism
They packed their bags and took their business with themView Stories
United Arab Emirates
Scale your impact in the UAE? No problem!View Stories
Scale your impact in the United Kingdom? No problem!View Stories
Scale your impact in the United States? No problem!View Stories
If committing to creating and launching a course feels equivalent to climbing Kilimanjaro, listen up…
Every journey starts with one step. If the questions “who am I to create a course?” or “where do I even start?” are coming up for you, know that they came up for every single successful course creator you see on this page.
Whether you’ve never owned a business before, you have no idea what your course would be about, or you’re totally allergic to tech — we ALL start somewhere. What matters most is your willingness to put one foot in front of the other.
Each of these course creators started with one thing: THE COURAGE TO TRY
Ready to do the same?