Real stories from one of a kind business owners who started with courage and ended with successful digital courses.

Results are not guaranteed. Please see earnings disclaimer for more detail.

I have had a passion for photography ever since I was a little girl. But I never thought during my days on the playground that someday I’d have a photography business.

It all started very organically because I just kept following my interest — I bought a camera… then I took a class… then I started doing photos for my friends… and eventually, after getting let go from my corporate accounting job in 2015, my business was born.

I was now a full-time photographer ready to thrive and take it to the next level!

I started getting more and more clients through word of mouth, and my success snowballed from there. By 2017 it had totally taken off — I was really busy!

And when that happened, I started getting LOTS of people asking me how I built the photography business. I wanted to help, so I started doing one-on-one coaching to teach them the basics. I quickly discovered that this individualized type of coaching was a terrible way to leverage my time.

When I found Amy (through Jenna Kutcher’s podcast), I knew she could show me a better way. So I enrolled in DCA, and I created a course to help hobby photographers take their business pro — just like I did.

I’ve launched my course a couple of times now, and each time I do, I gain more and more confidence.

My last launch opened in June on the Black Lives Matter Blackout Tuesday, and all the conversation online (rightfully) was about that. I was wondering if what was happening in the world would affect my sales. But even with a pretty small list of 700 people I still had ten people enroll and I made $11,000!

I’m so grateful to have this income stream as part of my business.

It gives me peace of mind knowing I don’t have to worry about booking photography projects through 2020 to make a great income (but that I totally can if I want!).

I have Amy to thank for all of it!

UPDATE: Currently, I am in my 7th year working on my business full time and have launched eight times and generated over $125,000 from my digital course alone!

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More Stories Like This

Every journey starts with one step. If the questions “who am I to create a course?” or “where do I even start?” are coming up for you, know that they came up for every single successful course creator you see on this page.

Whether you’ve never owned a business before, you have no idea what your course would be about, or you’re totally allergic to tech — we ALL start somewhere. What matters most is your willingness to put one foot in front of the other.

Each of these course creators started with one thing: THE COURAGE TO TRY

Ready to do the same?

If committing to creating and launching a course feels equivalent to climbing Kilimanjaro, listen up…

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Earnings Disclaimer: Every effort has been made to accurately represent our programs and the educational value they provide. However, there is no guarantee that you will earn any money using the techniques and ideas in these materials. When we present revenue and sales figures on our website and our other channels, we are showcasing exceptional results, which do not reflect the average experience. You should not rely on any revenue, sales, or earnings information we present as any kind of promise, guarantee, or expectation of any level of success or earnings. Your results will be determined by a number of factors over which we have no control, such as your financial condition, experiences, skills, level of effort, education, and changes within the market. Running an online business carries risks, and your use of any information contained on this website is at your own risk. Subject to our Refund Policy, we provide content without any express or implied warranties. By continuing to use our site and access our content, you agree that we are not responsible for any decision you may make regarding any information presented or as a result of purchasing any of our products or services. Any claims made of actual earnings or examples of actual results can be verified upon request.


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