// BLOG
You May Need to Step Away from the Social Media Mic
January 21, 2010
Make no mistake: Running a successful social media campaign can be a lot of work. It’s time consuming, a little overwhelming and it demands a lot of attention. However, as I am sure you have seen in countless case studies (here’s my latest favorite), the benefits and rewards can far outweigh the efforts.
Since these campaigns can drain even the most socially savvy entrepreneur, I have been working on a few solutions to streamline the engagement and communication portions of a social media campaign. My goal: keep engagement real, timely and consistent.
It’s Ladies Night! (20 Awesome Blogs By Women Bloggers in Marketing & Social Media)
January 17, 2010
This post is for the ladies in the house tonight! Here’s a great Fores article with a list of 20 best blogs by women bloggers (with great excerpts to tell you why they rock).
I love that MarketingProfs’ very own Ann Handley and IttyBiz’s Naomi Dunford made this extremely short list. Rock on, ladies!
You’ll find value in these blogs–these women have some great tips, strategies and stories to to share to improve your business and add value to your life. Enjoy.
CLICK HERE TO CHECK OUT THE FORBES ARTICLE
How To Make Facebook and Twitter Visually Jive with Your Brand (and why it does not even matter if you don’t engage)
January 13, 2010
So many of my clients ask me about the “right way” to highlight their social network links, such as Facebook and Twitter, on their existing websites. Specifically, they want to know where they should place the social media icons or badges and what they should look like.
Some people just throw up an icon of the Twitter bird and the blue “f” for Facebook, link the icons to their accounts and that’s it. And honestly, that works for them. That’s all they need to be off and running.
New Studies Show Marketing Power of Facebook
January 12, 2010
Note to reader: I wrote this article for Social Media Examiner a few weeks back and I am posting it for my readers here in case you missed it earlier. It is full of great facts that can support your marketing campaigns as you continue to master your Facebook Fan Pages and strengthen your engagement overall. For other great articles on social media and online marketing, make sure to check out SocialMediaExaminer.com.
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November of 2009 was a big month for Facebook. And it’s not just consumers who are leveraging this titanic network. Check out these crazy statistics.
Why I Eat Up Everything My Favorite Bloggers Think Up (Blogs That Rock, Part 2)
January 10, 2010
As I confessed in my last post, I have become a bit of a blog snob (click here if you missed my confession). And when you are a blog snob, you become pretty passionate about the blogs you love.
Do you ever feel like a voyeur? Do you find yourself being pulled into the blogs that give you a glimpse of the author’s personal life? Business and life have jumped in bed and are in a pretty serious relationship these days. Separating the two is just not natural.
- You May Need to Step Away from the Social Media Mic Comments Since Thursday, January 21, 2010, 15:00
- It’s Ladies Night! (20 Awesome Blogs By Women Bloggers in Marketing & Social Media) Comments Since Sunday, January 17, 2010, 5:04
- How To Make Facebook and Twitter Visually Jive with Your Brand (and why it does not even matter if you don’t engage) Comments Since Wednesday, January 13, 2010, 5:00
- New Studies Show Marketing Power of Facebook Comments Since Tuesday, January 12, 2010, 5:00
- Why I Eat Up Everything My Favorite Bloggers Think Up (Blogs That Rock, Part 2) Comments Since Sunday, January 10, 2010, 1:24