“Since graduating DCA last April, I’ve generated over $320,000 in revenue! What’s more amazing is that I didn’t spend a single cent on ads, my email list was under 1,000 people, and I had never launched a digital course before.”
Results are not guaranteed. Please see earnings disclaimer for more detail.
It was day 4 of Tony Robbins’s Date with Destiny event when I dropped to my knees and started sobbing.
Because I realized that even though my goals were pretty huge…
(After 9 years of TV retail experience where I sold $220 million of product through LIVE TV, I wanted to become an Emmy-award-winning television host — in my mid 40s.)
I realized that I was made for so much more. That I was being called to make an impact in a way that only I could do.
So, I started a mastermind on my phone at the airport on the way home from that event. No website, no invoices, no nothing. I just pulled out my phone, posted something on my personal Facebook page, and 24 hours later, sold out my 3-month program at $149 for each seat.
That was the beginning, but it wasn’t until Amy’s Digital Course Academy®️ where everything shifted.
Because that’s where I began to see what a gold mine I was sitting on.
You see, there are two things I see that aspiring coaching experts and entrepreneurs need:
- To get comfortable on live video. It’s the most disruptive marketing tool out there, and it’s available for free.
- To know how to sell their stuff.
You can hide behind a webinar. You can hide behind emails. You can hide behind a beautifully written post, but it’s all curated.
And these days, people are looking for real, authentic, transparent connections.
So I thought…
What if I took what I’ve been doing on TV for these past 9 years and turned it into a digital coaching program?
What if I taught the 7-step pitch framework I used to sell all $220 million worth of product on TV to entrepreneurs so solopreneurs could sell their stuff online?
The idea was solid, but I needed Digital Course Academy®️ to help me bring it to life. Honestly, I only watched Amy’s webinar (where she sold DCA at the end) because that was the only way to join. As soon as the first call to action came up, I just purchased. I knew I wanted in!!
I had never heard of ConvertKit or Kajabi or Stripe or any of these other things she recommends to launch a course. I didn’t know how to do any of it. I just watched her trainings and followed along step by step.
Amy taught me that it didn’t have to be perfect. She let me off my own hook. I could launch, ask for feedback, get testimonials, and slowly develop a kick-ass course that I’m really proud of.
And in doing that…I launched the Live Video Mastery course and generated over $320,000 in revenue in XX months! What’s more amazing is that I didn’t spend a single cent on ads, my email list was under 1,000 people — including former colleagues, friends from high school, and ex boyfriends — and I had never launched a digital course before.
This absolutely would not have happened if I hadn’t found Amy or her five-star, high-integrity service and value inside Digital Course Academy®️.
I've had the best last 3 months in my business during a pandemic! I was able to pivot and launch 2 courses in the last 10 weeks!
I am LIVING MY DREAM of serving others. Thank you, Amy and team, from the bottom of my heart!
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I just find it so exciting to think that I used Amy’s concepts to not only find out what course I wanted to teach, but also to validate the topic by actually selling it. I made over $10K from my first launch by trusting Amy’s process and doing exactly as she teaches!
When I first launched the DCA way, I more than DOUBLED my enrollment numbers compared to past launches I had tried on my own — bringing in over $18,000!
Pre-DCA, the School of Style had in-person classes in NYC and LA. I was traveling constantly and my overhead was ridiculous. Now I sell digital courses, my clients have better results and I’ve been able to sustain a 7-figure business. No overhead. No travel. I’m living my dream.
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If committing to creating and launching a course feels equivalent to climbing Kilimanjaro, listen up…
Every journey starts with one step. If the questions “who am I to create a course?” or “where do I even start?” are coming up for you, know that they came up for every single successful course creator you see on this page.
Whether you’ve never owned a business before, you have no idea what your course would be about, or you’re totally allergic to tech — we ALL start somewhere. What matters most is your willingness to put one foot in front of the other.
Each of these course creators started with one thing: THE COURAGE TO TRY
Ready to do the same?