“We made $27,538 from our first launch with a list of 1,150 total subscribers before the course even existed—with no advertising whatsoever!”

Results are not guaranteed. Please see earnings disclaimer for more detail.

We were both super busy women with multiple businesses already. Individually, we each own multi 6 figure physical product businesses, and together, we own The Product Boss where we sell high-level masterminds and group coaching programs for physical product entrepreneurs.

So, things were going great, but we wanted more. We wanted to have 1 business that hit 7-figures/year on its own. And to do that, we needed to transition from group coaching to online courses.

The truth though is that we heard about Amy Porterfield and Digital Course Academy®️ before we had even decided we wanted to launch a course. We ended up joining the academy on a whim! And the only reason we launched a course is that we loved the academy so much.

Originally, our goal was to just make our investment back. We weren’t sure if a course would work in our niche. Physical product business owners are already spending so much money on inventory, product costs, etc… We weren’t sure if they would buy a course.

So, Minna’s goal was to make 4-course sales. Jacqueline’s goal was 10.

Instead, we beat that and sold 47!!

That was with a list of under 1,000 people and BEFORE the course even existed. We just told people there would be a delay before they even got access to the videos because we hadn’t created them yet. (What’s funny is that we basically sold them an outline!)

Then, we decided to do an extra promo push for Minna’s birthday the next week and we sold another 7! This was while Jacqueline ended up being rushed into emergency gall bladder surgery and Minna was on her birthday vacation.

All in all, we made $27,538 from our first launch course, Multi-Stream Machine, with a list of 1,150 total subscribers before the course even existed—with no advertising whatsoever!

We recorded the videos in 2 weeks and then handed it off to a new team we hired while we traveled to Thailand and Japan. Seven months ago, we had NO IDEA any of this would happen!

And without Amy and DCA, I don’t know if our 7-figure/year dream would be possible, but now… it looks like we’ll cross that goal off the list next year!